Tenjin’s Post

Hey Mobile Publishers! We have some exciting news! We partnered with CAS.AI to bring you an exclusive ad monetization benchmark report! In this report, you’ll find insights on: 👉 Ad Revenue Share by Platform 👉 Ad Revenue Share by Country for iOS and Android 👉 Ad Revenue Share by Ad Network for iOS and Android 👉 Average eCPM per Ad Format (Banners, Interstitial Ads, Rewarded Ads) Here’s a sneak-peak into some of the exciting insights we uncover: 📈iOS has 41% of the ad revenue share 🇺🇸In the USA, ad revenue on iOS is higher than in the rest of the world combined, accounting for 55%. 📊Applovin and Google AdMob combined hold 52% of the ad revenue share on Android Get the report here https://hubs.ly/Q02z3BKR0 #mobilepublishers #admonetization #benchmark #insights #mobiledevelopers

🤔 #AdAttributionKit vs. #SKAdNetwork: What's the Difference? 👋 Hey mobile advertisers! We just released a 3-minute video where 🇺🇦 Roman Garbar summarizes: 💡 What AdAttributionKit is ⚡ How it's different from SKAdNetwork 📈 And what the good (and bad) news is for mobile advertisers Watch now 👉 https://lnkd.in/ezg-ZUjS #MobileAdvertisers #MobileMarketers #MobileDevelopers #MobilePublishers

🧐Are you a small business or indie developer looking to make the most of Google Ads for mobile? We've got you covered! 🇺🇦 Roman Garbar from our team recently interviewed Ashley Black, a former Googler with nearly a decade of experience leading the App Ads sales team. She shared some invaluable insights that often go overlooked. 👀 In this video, you'll learn: 👉The ideal Google Ads campaign structure. 👉How running Google Ads differs for smaller publishers compared to bigger ones. 👉The key aspects of Google Ads on mobile that no one is talking about. Don't miss out on these expert tips! Check out the full video now and start optimizing your mobile app ads like a pro. https://lnkd.in/dQkQcNtt #GoogleAds #MobileMarketing #AppDevelopment #SmallBusiness #DigitalMarketing #MarketingTips

🧐 🇵🇰 What problems currently exist in the Pakistani mobile gaming space? In our latest case study, Tabarak Paracha explores this topic in detail with Taseer Mustafa from Finz Games. They chat about what problems currently exist, and what the possible solutions are from the perspective of a successful Pakistani gaming studio. One of the problems they talked about is that a lot of studios rely only on Google Ads for user acquisition, which limits their potential for scaling their games. If this resonates with you, check out the full video below to discover more challenges and proposed solutions. 👉 https://lnkd.in/eQaqUa-N #MobileGaming #MobilePublishers #UserAcquisition #MobileDevelopers #Pakistan

🎂 Earlier this month, we at Tenjin celebrated a remarkable milestone: our 10th anniversary! 💙 Reflecting on this incredible journey, we're grateful for the countless achievements, continuous learning, and steady growth we've experienced along the way. Our success is thanks to our dedicated team members and valued clients around the world. Your support and hard work make Tenjin truly exceptional! We look forward to what the future holds for Tenjin! #Growth #Success #MobileMarketing #MobileGaming #Anniversary #Milestone

We teamed up with Mintegral and GameAnalytics to bring you the new Casual Gaming Report, showcasing the impact of Casual gaming on the app marketing industry. Key takeaways include: 🤑 Hyper-Casual games lead in in-app advertising, capturing 34% of the market share. 🙀 The average app retains 17% of users after one day (D1), while the top apps (90th percentile) retain 35%. 🤠 The average gaming app is opened 4.4 times per day per user, with top apps being opened 7.7 times daily. Download the report to get all of the insights https://lnkd.in/eq5fusJX

Hey Mobile Marketers! Do you have more than one app? If so, it's time to implement cross-promotion campaigns and start calculating Portfolio LTV. This strategy is a simple yet effective way to lower your #CPI. Discover more about what Portfolio LTV Analysis is, and explore how the top mobile publishers use this analysis in a guest post by our Marketing Manager, Tabarak Paracha, on SplitMetrics!

🎮🚀 Our client's games are loved by everyone! 💙 Imagine our excitement when we saw Neuralink's FIRST patient, Noland Arbaugh, totally engrossed in Snake.io by Kooapps! Watch him having the time of his life here: https://lnkd.in/ew8dZyg6 #gaming #innovation #mobilemarketing #growth

🧐 How much is your current App Store commission? Is it 30%, 27%, or 15%? Every percentage point saved means more revenue in your pocket. Tune in to the video below and learn about the current state of mobile payments and what to expect in the future. 🚀 In our latest video, 🇺🇦 Roman Garbar interviews Andrew Christodoulou, Payment Expert and Business Development Manager at Worldline, to discuss whether lower app store commissions are a myth or a reality. 👉 https://lnkd.in/d7TdB3SH #appstore #commissions #growth #mobilemarketing #mobiledevelopers