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Encouraging Flow State in Products

Summary: A Flow State is an enjoyable mental state of extreme focus provided by the perfect balance of challenge and skill. Follow our 3 tips to design products that allow users to enter the flow state.

https://www.youtube.com/watch?v=c97hSXahVNI

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Caleb Sponheim Ph.D. is a User Experience Specialist with Nielsen Norman Group. A former computational neuroscientist, his expertise includes quantitative user experience research, statistics, analytics, and data science.

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