Digital Marketing Specialist

The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.

Responsibilities

• Develop, implement and manage Marketing campaigns which promote XPeng products and brand
• Ensure to enhance XPeng’s brand awareness within the digital space
• Manage XPeng’s social media platform and web advertising
• Drive website traffic and generate customer leads
• Produce highlights for the digital customer journey
• Identify the latest digital trends and technology within the industry
• Prove effectiveness of implemented campaigns
• Develop benchmark positions in chosen fields

Qualifications

• Min. 5 years of digital marketing responsibilities
• Full grasp of all digital marketing skills
• High degree of creativity and flexibility
• Good analytical skills and transformation of findings into creative campaigns
• Demonstrated visible successes with all types of digital media, working in a fast-paced environment
• Proven capacity to produce and implement top of the line digital strategies and campaigns
• Full understanding of communication needs and channel relationships
• Good written and verbal skills in German and English language