Keep It Burnin: Difference between revisions
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"'''Keep It Burnin'''" (stylized in [[all caps]]) is a song by American rapper [[Future (rapper)|Future]] featuring American rapper [[Kanye West]]. It was first released on April 29, 2022, from Future's album ''[[I Never Liked You (album)|I Never Liked You]]'', with an accompanying music video. The song originally was on West’s album [[Donda 2]], but was removed and given to Future. It was sent to Italian [[contemporary hit radio]] on May 6, 2022, as the third official single from the album.<ref name="EarOne">{{cite web|url=https://www.earone.it/radio_date/search/artist/history/Future/|title=Future|publisher=EarOne|language=it|access-date=June 15, 2022}}</ref> |
"'''Keep It Burnin'''" (stylized in [[all caps]]) is a song by American rapper [[Future (rapper)|Future]] featuring American rapper [[Kanye West]]. It was first released on April 29, 2022, from Future's album ''[[I Never Liked You (album)|I Never Liked You]]'', with an accompanying music video. The song originally was on West’s album [[Donda 2]], but was removed and given to Future. It was sent to Italian [[contemporary hit radio]] on May 6, 2022, as the third official single from the album.<ref name="EarOne">{{cite web|url=https://www.earone.it/radio_date/search/artist/history/Future/|title=Future|publisher=EarOne|language=it|access-date=June 15, 2022}}</ref> |
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==Background== |
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The song was originally recorded for Kanye West's album ''[[Donda 2]]''. It appeared on an early version of the album from West's $200 Stem Player, but was removed shortly after.<ref name="Bustard">{{cite web |last1=Bustard |first1=Andy |title=Future & Kanye West Embrace The Dark Side In 'Keep It Burning' Video |url=https://hiphopdx.com/news/id.69921/title.future-kanye-west-keep-it-burnin-video# |website=[[HipHopDX]] |date=April 29, 2022}}</ref> |
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==Composition and lyrics== |
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The song features a "progressive" [[Trap music|trap]] production,<ref>{{cite web |last1=Cole |first1=Alexander |title=Future & Kanye West Set If Off On "Keep It Burnin" |url=https://www.hotnewhiphop.com/future-and-kanye-west-set-if-off-on-keep-it-burnin-new-song.1994531.html |website=[[HotNewHipHop]] |date=April 29, 2022}}</ref> over which the two artists reflect on where they each came from.<ref name="Legaspi">{{cite web |last1=Legaspi |first1=Althea |title=Future Previews New LP With 'Keep It Burnin' Video Featuring Kanye West |url=https://www.rollingstone.com/music/music-news/future-i-never-liked-you-keep-it-burnin-kanye-west-video-1344699/ |website=Rolling Stone |date=April 29, 2022}}</ref> Kanye West addresses his divorce from [[Kim Kardashian]], first referencing buying a house next to hers ("I'ma buy a home next to your home if I miss you"). He also makes references to Kardashian's lack of support for his [[Kanye West 2020 presidential campaign|2020 presidential campaign]], as well as his plan to run for president again in 2024: "Rubbin' on your ass but your mouth is the issue / When you run for '24, I bet your spouse gon' be with you".<ref name="Bustard" /><ref name="Dailey">{{cite web |last1=Dailey |first1=Hannah |title=Kanye West Seems to Call Out Kim Kardashian on Future’s ‘Keep It Burnin’: ‘Your Mouth Is the Issue’ |url=https://www.billboard.com/music/music-news/kanye-west-future-keep-it-burning-kim-kardashian-video-1235064928/ |website=[[Billboard (magazine)|Billboard]] |date=April 29, 2022}}</ref><ref>{{cite web |last1=Curto |first1=Justin |title=Ye Still Burns for Kim Kardashian on Future's 'Keep It Burnin' |url=https://www.vulture.com/2022/04/kanye-west-kim-kardashian-future-keep-it-burnin.html |website=[[Vulture (website)|Vulture]] |date=April 29, 2022}}</ref> Meanwhile, Future raps about his journey to fame and his past ("Seen too much violence, done seen too much death / Bodies on bodies, got a gang full of them / Raised by gangsters, prostitutes and pimps"). |
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==Music video== |
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The official music video was directed by Rick Nyce. In it, Future and Kanye West are seen under a circular spotlight in a warehouse, surrounded by darkness, through [[bird's-eye view]].<ref name="Bustard" /><ref name="Legaspi" /><ref name="Dailey" /> Both are dressed in all black, while Future wears a hood and sunglasses and West's face is covered with a black mask.<ref name="Bustard" /><ref name="Kearns">{{cite web |last1=Kearns |first1=Sarah |title=See Future and Kanye in the New "Keep It Burnin" Music Video |url=https://hypebeast.com/2022/4/future-kanye-keep-it-burnin-music-video |website=[[Hypebeast (website)|Hypebeast]] |date=April 29, 2022}}</ref><ref>{{cite web |last1=Brown |first1=Preezy |title=Future And Kanye West "Keep It Burnin" In New Music Video |url=https://www.vibe.com/music/videos/future-kanye-west-keep-it-burnin-in-music-video-1234660382/ |website=[[Vibe (magazine)|Vibe]] |date=April 29, 2022}}</ref> They rap and show some dance moves while surrounded by their crews.<ref>{{cite web |last1=Okon |first1=Wongo |title=Future And Kanye West Find The Good In Destruction In Their Rebellious 'Keep It Burning' Video |url=https://uproxx.com/music/future-kanye-west-keep-it-burning-video/ |website=[[Uproxx]] |date=April 29, 2022}}</ref><ref>{{cite web |last1=Powell |first1=Jon |title=Future and Kanye West "KEEP IT BURNIN" in new visual |url=https://www.revolt.tv/article/2022-04-29/166027/future-kanye-west-keep-it-burnin-video/ |website=[[Revolt (TV network)|Revolt]] |date=April 29, 2022}}</ref> |
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==Charts== |
==Charts== |
Revision as of 00:39, 30 June 2022
"Keep It Burnin" | ||||
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Single by Future featuring Kanye West | ||||
from the album I Never Liked You | ||||
Released | May 6, 2022 | |||
Recorded | January 2022 – April 2022 | |||
Length | 3:27 | |||
Label | ||||
Songwriter(s) |
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Producer(s) |
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Future singles chronology | ||||
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Kanye West singles chronology | ||||
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Music video | ||||
"Keep It Burnin" on YouTube |
"Keep It Burnin" (stylized in all caps) is a song by American rapper Future featuring American rapper Kanye West. It was first released on April 29, 2022, from Future's album I Never Liked You, with an accompanying music video. The song originally was on West’s album Donda 2, but was removed and given to Future. It was sent to Italian contemporary hit radio on May 6, 2022, as the third official single from the album.[1]
Background
The song was originally recorded for Kanye West's album Donda 2. It appeared on an early version of the album from West's $200 Stem Player, but was removed shortly after.[2]
Composition and lyrics
The song features a "progressive" trap production,[3] over which the two artists reflect on where they each came from.[4] Kanye West addresses his divorce from Kim Kardashian, first referencing buying a house next to hers ("I'ma buy a home next to your home if I miss you"). He also makes references to Kardashian's lack of support for his 2020 presidential campaign, as well as his plan to run for president again in 2024: "Rubbin' on your ass but your mouth is the issue / When you run for '24, I bet your spouse gon' be with you".[2][5][6] Meanwhile, Future raps about his journey to fame and his past ("Seen too much violence, done seen too much death / Bodies on bodies, got a gang full of them / Raised by gangsters, prostitutes and pimps").
Music video
The official music video was directed by Rick Nyce. In it, Future and Kanye West are seen under a circular spotlight in a warehouse, surrounded by darkness, through bird's-eye view.[2][4][5] Both are dressed in all black, while Future wears a hood and sunglasses and West's face is covered with a black mask.[2][7][8] They rap and show some dance moves while surrounded by their crews.[9][10]
Charts
Chart (2022) | Peak position |
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Canada (Canadian Hot 100)[11] | 33 |
Global 200 (Billboard)[12] | 26 |
US Billboard Hot 100[13] | 15 |
US Hot R&B/Hip-Hop Songs (Billboard)[14] | 10 |
Release history
Region | Date | Format | Label | Ref. |
---|---|---|---|---|
Italy | May 6, 2022 | Contemporary hit radio | [1] |
References
- ^ a b "Future" (in Italian). EarOne. Retrieved June 15, 2022.
- ^ a b c d Bustard, Andy (April 29, 2022). "Future & Kanye West Embrace The Dark Side In 'Keep It Burning' Video". HipHopDX.
- ^ Cole, Alexander (April 29, 2022). "Future & Kanye West Set If Off On "Keep It Burnin"". HotNewHipHop.
- ^ a b Legaspi, Althea (April 29, 2022). "Future Previews New LP With 'Keep It Burnin' Video Featuring Kanye West". Rolling Stone.
- ^ a b Dailey, Hannah (April 29, 2022). "Kanye West Seems to Call Out Kim Kardashian on Future's 'Keep It Burnin': 'Your Mouth Is the Issue'". Billboard.
- ^ Curto, Justin (April 29, 2022). "Ye Still Burns for Kim Kardashian on Future's 'Keep It Burnin'". Vulture.
- ^ Kearns, Sarah (April 29, 2022). "See Future and Kanye in the New "Keep It Burnin" Music Video". Hypebeast.
- ^ Brown, Preezy (April 29, 2022). "Future And Kanye West "Keep It Burnin" In New Music Video". Vibe.
- ^ Okon, Wongo (April 29, 2022). "Future And Kanye West Find The Good In Destruction In Their Rebellious 'Keep It Burning' Video". Uproxx.
- ^ Powell, Jon (April 29, 2022). "Future and Kanye West "KEEP IT BURNIN" in new visual". Revolt.
- ^ "Future Chart History (Canadian Hot 100)". Billboard. Retrieved June 15, 2022.
- ^ "Future Chart History (Global 200)". Billboard. Retrieved June 15, 2022.
- ^ "Future Chart History (Hot 100)". Billboard. Retrieved June 15, 2022.
- ^ "Future Chart History (Hot R&B/Hip-Hop Songs)". Billboard. Retrieved June 15, 2022.