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The company was formed in March 2007 as the U.S. subsidiary of Bonnier Group, after it acquired the 18 magazines of the [[Time Warner]] divisions Time4 Media (owner of publications such as [[Transworld Skateboarding|''Transworld Skateboarding'']]) and The Parenting Group (owner of publications such as ''[[Parenting (magazine)|Parenting]]'') for $200 million, and combined them with its 50% stake in [[World Publications]].<ref>{{Cite news |date=2007-01-25 |title=UPDATE 1-Sweden's Bonnier buys 18 Time Warner magazines |language=en |work=Reuters |url=https://www.reuters.com/article/bonnier-timewarner-idUKL2574425120070125 |access-date=2023-08-21}}</ref><ref>{{Cite web |date=2007-03-05 |title=World Publications becomes Bonnier Corp. after 18-magazine deal |url=https://www.bizjournals.com/orlando/stories/2007/03/05/daily6.html |access-date=2023-08-21 |website=Orlando Business Journal}}</ref> In June 2009 Hachette Filipacchi sold ''American Photo, [[Boating (magazine)|Boating]],'' ''[[Flying (magazine)|Flying]],'' ''[[Sound & Vision (magazine)|Sound & Vision]],'' and ''[[Popular Photography]]'' to Bonnier.<ref name="PressRelease06Jan10">{{cite web |title=Bonnier Corp. Acquires Five Magazine Brands from Hachette Filipacchi Media U.S. |url=http://www.bonniercorp.com/news/bonnier-corp-acquires-five-magazine-brands-from-hachette-filipacchi-media-us-1000072410.html |url-status=dead |archive-url=https://web.archive.org/web/20100329145313/http://www.bonniercorp.com/news/bonnier-corp-acquires-five-magazine-brands-from-hachette-filipacchi-media-us-1000072410.html |archive-date=March 29, 2010 |access-date=January 6, 2010}}</ref>
In April 2013, Bonnier sold its skiing publications, including ''
In October 2020, Bonnier sold a number of its major magazines, including ''[[Popular Science]]'', ''[[Popular Photography]]'', ''[[Outdoor Life]]'', and ''[[Field & Stream]]'', to North Equity LLC.<ref>{{Cite news |last=Alpert |first=Lukas I. |date=2020-10-06 |title=Bonnier Corp to Sell Its Biggest U.S. Magazines to Venture Equity Group |language=en-US |work=Wall Street Journal |url=https://www.wsj.com/articles/bonnier-corp-to-sell-its-biggest-u-s-magazines-to-venture-equity-group-11601992861 |access-date=2023-08-21 |issn=0099-9660}}</ref><ref>{{Cite web |last=Stenberg |first=Mark |date=2021-07-09 |title=Get to Know Mel Magazine’s New Owners, Recurrent Ventures |url=https://www.adweek.com/media/mel-magazine-new-owners-recurrent-ventures/ |access-date=2023-08-21 |website=www.adweek.com |language=en-US}}</ref> In 2022, the company began to reposition and restructure its operations, and began to brand itself as an "outdoor adventure company" to emphasize its mix of publications and events, focusing specifically upon core verticals of marine recreation (including boating, sailing, and fishing), hunting, and travel.<ref>{{Cite web |date=2023-02-09 |title=Bonnier Shifts Divisions to Better Serve Outdoor Adventure Interests |url=https://www.marinadockage.com/bonnier-shifts-divisions-to-better-serve-outdoor-adventure-interests/ |access-date=2023-08-21 |website=Marina Dock Age |language=en}}</ref><ref>{{Cite web |title=Bonnier Recasts Itself From Publisher To Experiential Adventure Company |url=https://www.mediapost.com/publications/article/373330/bonnier-recasts-itself-from-publisher-to-experient.html |access-date=2023-08-21 |website=www.mediapost.com |language=en}}</ref>
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