Pantone: Difference between revisions

'''Pantone LLC''' (stylized as '''PANTONE''') is an American [[limited liability company]] headquartered in [[Carlstadt, New Jersey]].,<ref>{{Cite news |last=Horyn |first=Cathy |date=December 20, 2007 |title=Pantone's Color of the Year Is... |language=en-US |work=The New York Times |url=https://www.nytimes.com/2007/12/20/fashion/20COLOR.html |access-date=September 8, 2008 |issn=0362-4331}} "Nonetheless, Pantone's choice of blue iris, or No. 18-3943, got some news media attention last week, which seemed to be partly the objective of the company, which is based in Carlstadt, NJ."</ref> The company isand best known for its Pantone Matching System (PMS), a [[patent|proprietary]] [[color space]] used in a variety of industries, notably [[graphic design]], [[fashion design]], [[product design]], [[printing]], and manufacturing and supporting the management of color from design to production, in physical and digital formats, among coated and uncoated materials, cotton, polyester, nylon and plastics.

[[X-Rite]], a supplier of color measurement instruments and software, purchased Pantone for US$180 million in October 2007,<ref>{{Citation | newspaper = Printing talk | url = http://www.printingtalk.com/news/xri/xri117.html | archive-url = https://web.archive.org/web/20081202181819/http://www.printingtalk.com/news/xri/xri117.html | url-status = dead | archive-date = December 2, 2008 | title = Pantone US$180m Acquisition Completion For X-Rite: News from X-Rite }}.</ref> and was itself acquired by [[Danaher Corporation]] in 2012.<ref>{{cite news|url=https://www.reuters.com/article/2012/05/15/idUS141467+15-May-2012+HUG20120515|title=Danaher Corporation Successfully Completes Tender Offer for Shares of X-Rite, Incorporated|date=May 15, 2012|work=[[Reuters]]|url-status=dead|archive-url=https://web.archive.org/web/20120518155802/https://www.reuters.com/article/2012/05/15/idUS141467+15-May-2012+HUG20120515|archive-date=May 18, 2012}}</ref> At the end of September 2023, Danaher [[Spin-off (corporate)|spun-off]] its Environmental and Applied Solutions segment as Veralto Corporation.<ref>{{Cite web |last=Corporation |first=Danaher |date=2023-09-30 |title=Danaher Corporation Completes Separation of Veralto Corporation |url=https://www.prnewswire.com/news-releases/danaher-corporation-completes-separation-of-veralto-corporation-301943632.html |url-status=live |archive-url=https://web.archive.org/web/20231001083608/https://www.prnewswire.com/news-releases/danaher-corporation-completes-separation-of-veralto-corporation-301943632.html |archive-date=2023-10-01 |access-date=2023-10-01 |website=www.prnewswire.com |language=en}}</ref>

==OverviewHistory==

The company's primary products include the Pantone Guides, which consist of a large number of small (approximately 6×2&nbsp;inches or 15×5&nbsp;cm) thin [[Paperboard|cardboard]] or [[plastic]] sheets, printed on one side with a series of related [[Color chart#Color selection chart|color swatches]] and then bound into a small "fan deck". For instance, a particular "page" might contain several yellows of varying [[tint]]s. {{Citation needed|date=March 2023}}<ref>{{Cite web |title=Pantone Color Bridge Guide Set {{!}} Coated & Uncoated |url=https://www.pantone.com/media/catalog/product/g/p/gp6102b-pantone-graphics-color-bridge-coated-uncoated-guides-product-2.jpg?quality=95&fit=bounds&height=1200&width=1200&canvas=1200:1200 |website=Pantone}}</ref>

The idea behind the PMS is to allow designers to "color match" specific colors when a design enters production stage, regardless of the equipment used to produce the color. This system has been widely adopted by graphic designers and reproduction and printing houses. Pantone recommends that PMS Color Guides be purchased annually, as their inks become yellowish over time.{{citation needed|date=June 2021}}<ref>{{Cite web |last=Stempkowski |first=Joy |title=When should you replace your Pantone guides? |url=https://www.pantone.com/articles/technical/graphics-system-edition-how-many-pantone-colors-are-you-missing/ |website=Pantone}}</ref> Color variance also occurs within editions based on the paper stock used (coated, matte or uncoated), while interedition color variance occurs when there are changes to the specific paper stock used.<ref>{{cite web | url= http://pantone.com/aboutus/aboutus.asp?idArticle=588&idPressRelease=190 | archive-url= https://archive.today/20130131020005/http://pantone.com/aboutus/aboutus.asp?idArticle=588&idPressRelease=190 | url-status= dead | archive-date= January 31, 2013 |access-date = February 23, 2007 | title=Pantone Press Release, 6 May 2004 | quote = Colors in the new formula guide and chips books have changed due to a shift to coated paper that is brighter and whiter}}.</ref>

On September 5, 2007, Pantone introduced the Goe System.<ref name="goesystem">{{Citation|title=Pantone Unveils Goe System|url=http://www.pantone.com/pages/pantone/Pantone.aspx?pg=20494&ca=10|type=press release|archive-url=https://web.archive.org/web/20170218005311/http://www.pantone.com/pages/pantone/Pantone.aspx?pg=20494&ca=10|quote=Over 2,000 new Pantone colors to inspire, explore and express the color of ideas|access-date=September 5, 2007|archive-date=SeptemberFebruary 2018, 20212017}}.</ref> Goe consisted of 2058 new colors in a new matching and numbering system. In addition to the standard swatch books (now called the GoeGuide), the new system also included adhesive-backed GoeSticks, interactive software, tools, and an online community where users were able to share color swatches and information.

[[File:SG50Logo logoSG50.jpgsvg|thumb|150px|A logo commissioned by the [[Government of Singapore]] to celebrate the 50th anniversary of the nation's independence. The usage instructions for the logo described it as being in Pantone Red 032 and White.<ref>{{citation|title=Celebrating the Little Red Dot|url=https://www.singapore50.sg/SG50/About|archive-url=https://web.archive.org/web/20150318200600/https://www.singapore50.sg/SG50/About|archive-date=March 18, 2015|publisher=SG50 Programme Office|year=2015}}.</ref>]]

Pantone also produced [[Hexachrome]], a patented six-color printing system.<ref>{{Citation | url = http://patft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO1&Sect2=HITOFF&d=PALL&p=1&u=%2Fnetahtml%2FPTO%2Fsrchnum.htm&r=1&f=G&l=50&s1=5,734,800.PN.&OS=PN/5,734,800&RS=PN/5,734,800 | publisher = PTO | place = US | title = Patent | id = 5734800 | access-date = April 12, 2006 | archive-date = February 15, 2017 | archive-url = https://web.archive.org/web/20170215031513/http://patft1.uspto.gov/netacgi/nph-Parser?Sect1=PTO1&Sect2=HITOFF&d=PALL&p=1&u=%2Fnetahtml%2FPTO%2Fsrchnum.htm&r=1&f=G&l=50&s1=5,734,800.PN.&OS=PN/5,734,800&RS=PN/5,734,800 | url-status = dead }}.</ref><ref>{{Citation | title = About us | type = press release | url = http://www.pantone.com/aboutus/aboutus.asp?idArticle=64&idPressRelease=38 | publisher = Pantone | access-date = August 24, 2005 | archive-date = October 13, 2007 | archive-url = https://web.archive.org/web/20071013074616/http://pantone.com/aboutus/aboutus.asp?idArticle=64&idPressRelease=38 | url-status = dead }}.</ref> In addition to custom CMYK inks, Hexachrome added orange and green inks to expand the color gamut, for better color reproduction. It was therefore also known as a CMYKOG process. Hexachrome was discontinued by Pantone in 2008 when Adobe Systems stopped supporting their HexWare plugin software. In 2015 7-color printing system was developed, adding Violet in CMYKOGV, that can cover 90% of 1114 spot colors, while CMYK only about 60%. 1729 new colors were added, marked XGC (extended gamut coated), some colors do not have a number, like Process Blue XGC or Purple XGC.<ref>{{Cite web|last=Pantone|title=What Is Extended Gamut?|url=https://www.pantone.com/articles/product-spotlight/what-is-extended-gamut|access-date=September 20, 2021|website=www.pantone.com|language=en}}</ref> Base colors of OGV were new mono-pigment inks, pigments PO34, PG7 and PV23 were used respectively with 58°, 180° and 311° hue angles.

In 2012, the color of the year, Tangerine Tango, was used to create a [[cosmetics|makeup]] line, in partnership with [[Sephora]].<ref>{{cite news |first=Emma |last= Hutchings |date= March 23, 2012 |title=Pantone teams up with Sephora to create a color-saturated makeup line |website = PSFK |url = http://www.psfk.com/2012/03/pantone-sephora.html |access-date= March 23, 2012 }}{{Dead link|date=May 2024 |bot=InternetArchiveBot |fix-attempted=yes }}</ref> The product line, named Sephora + Pantone Universe collection, features Tangerine Tango–embellished false lashes, nail lacquers, cream, glitters, and high-pigment lip glosses.<ref>{{cite news |first=Ana |last=Sragovic |date=March 21, 2012 |title=Orange crush: Sephora and Pantone team up for an NYC pop-up shop |magazine=[[Vogue (magazine)|Vogue]] |url=http://www.vogue.com/vogue-daily/article/orange-crush-sephora-and-pantone-team-up-for-an-nyc-pop-up-shop/ |access-date=March 23, 2012 |url-status=dead |archive-url=https://web.archive.org/web/20120323232629/http://www.vogue.com/vogue-daily/article/orange-crush-sephora-and-pantone-team-up-for-an-nyc-pop-up-shop/ |archive-date=March 23, 2012}}</ref> 2013 Emerald color was reported to be out of sRGB gamut.<ref>{{cite web |title=Color of the year for 2013 falls outside sRGB gamut |website=Nanosys |date=December 11, 2012 |type=blog |url=https://nanosys.com/blog-archive/color-of-the-year-for-2013-falls-outside-srgb-gamut |access-date=November 5, 2021 |lang=en-US}}</ref> Also new Very Peri color of 2022 is present in TCX (dyed cotton reference) and TPG (Textile Paper – "Green"<ref>{{cite web |title=Pantone numbering explained |website=pantone.com |publisher=Pantone |url=https://www.pantone.com/articles/technical/pantone-numbering-explained |access-date=2021-12-11 |lang=en}}</ref>) form, here TCX for sRGB hex values are mentioned.