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{{Short description|French automotive brand founded in 1896}}
{{About|the car manufacturer|the bicycle manufacturer|Cycles Peugeot|the motorbike manufacturer|Peugeot Motocycles}}
{{Use dmy dates|date=November 2023}}
{{Infobox company
| name = Automobiles Peugeot
| logo = Peugeot
| logo_size =
| logo_caption =
| type = [[Subsidiary]] ([[S.A. (corporation)|S.A.]])<ref>{{cite web|url=https://www.peugeot.com/en/privacy.html|title=Privacy notice|access-date=3 July 2023|publisher=Automobiles Peugeot}}</ref>
| founder = [[Armand Peugeot]] (who incorporated the automotive company in 1896)
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}}
'''Peugeot''' ({{IPAc-en|UK|ˈ|p|ɜː|ʒ|əʊ|audio=Peugeot-En-UK.ogg}}, {{IPAc-en|us|p|(|j|)|uː|ˈ|ʒ|oʊ|audio=en-us-Peugeot from France pronunciation (Voice of America).ogg}}, {{IPA
The family business that preceded the current Peugeot companies was
The Peugeot family and company are originally from [[Sochaux]], where Peugeot still operates a large manufacturing facility and the [[Musée de l'Aventure Peugeot|Peugeot Museum]].
Peugeot
==History==
===Early manufacturing===
[[File:Peugeot first logo 1810.png|thumb|left|150px|Peugeot first emblem, displaying the lion figure, 1810]]
The Peugeot family of [[Valentigney]], [[Arrondissement of Montbéliard|Montbéliard]], [[Franche-Comté]], France began in the manufacturing business in 1810 with a steel foundry, which quickly started manufacturing [[saws]]; then other hand tools and, circa 1840 to 1842, [[Burr mill|coffee grinder]]s; then, in 1874, pepper grinders; and then, circa 1880, [[bicycle]]s.<ref>Georgano, G. N. ''Cars: Early and Vintage, 1886-1930''. (London: Grange-Universal, 1985), p.22.</ref> The company's entry into the vehicle market was by means of [[crinoline]] dresses, which used steel rods, leading to umbrella frames, chisels, wire wheels, and bicycles.<ref>Darke, Paul. "Peugeot: The Oldest of them All", in Northey, Tom, ed. ''The World of Automobiles'' (London: [[Orbis Publishing]], 1974), Volume 15, p.1682.</ref> [[Armand Peugeot]] introduced his "''Le Grand Bi''" [[penny-farthing]] in 1882, along with a range of other bicycles.<ref name="Peugeot_1810_1855">{{Cite web|url=https://fr.peugeot-saveurs.com/fr|title=Les Moulins Peugeot, l'alliance du design et de l'ingéniosité|website=Peugeot Saveurs}}</ref>[[File:Peugeot-logo.svg|thumb|220x220px|Peugeot's previous logo was introduced on 8 January 2010 and it was used around 11 years until 24 February 2021.]]The company's logo, initially a lion walking on an arrow, symbolized the speed, strength, and flexibility of the Peugeot saw blades.<ref>{{cite web | url=https://int-media.peugeot.com/en/peugeot-launches-desktop-sculpture-its-new-brand-ambassador?idtok=34ecebbb407#prettyPhoto | title=Peugeot launches a desktop sculpture of its new brand ambassador | date=27 September 2018 | publisher=Peugeot | access-date=11 January 2019 | archive-date=8 August 2020 | archive-url=https://web.archive.org/web/20200808115548/https://int-media.peugeot.com/en/peugeot-launches-desktop-sculpture-its-new-brand-ambassador?idtok=34ecebbb407#prettyPhoto | url-status=dead }}</ref> The car and motorcycle company and the bicycle company parted ways in 1926, but the family-owned [[Cycles Peugeot]] continued to build bicycles throughout the 20th century until the brand name was sold off to unrelated firms. The family-owned firm Peugeot Saveurs continues to make and market grinders and other kitchen and table-service equipment.<ref name="24h-lemans.com v302">{{cite web | title=Team Peugeot TotalEnergies shuffles driver pack for 2024 | website=24h-lemans.com | url=https://www.24h-lemans.com/en/news/team-peugeot-totalenergies-shuffles-driver-pack-for-2024-58240 | access-date=20 Jan 2024}}</ref>▼
The Peugeot family of [[Valentigney]], [[Arrondissement of Montbéliard|Montbéliard]], [[Franche-Comté]], France began in the manufacturing business in 1810 with a steel foundry, which quickly started manufacturing [[saws]]; then other hand tools and, circa 1840 to 1842, [[Burr mill|coffee grinder]]s; then, in 1874, pepper grinders; and then, circa 1880, [[bicycle]]s.<ref>Georgano, G. N. ''Cars: Early and Vintage, 1886-1930''. (London: Grange-Universal, 1985), p.22.</ref> The company's entry into the vehicle market was by means of stiff, structured [[petticoats]] or [[crinoline]] dresses, which used steel rods, leading to umbrella frames, chisels, wire wheels, and bicycles.<ref>Darke, Paul. "Peugeot: The Oldest of them All", in Northey, Tom, ed. ''The World of Automobiles'' (London: [[Orbis Publishing]], 1974), Volume 15, p.1682.</ref> [[Armand Peugeot]] introduced his "''Le Grand Bi''" [[penny-farthing]] in 1882, along with a range of other bicycles.<ref name="Peugeot_1810_1855">{{Cite web|url=https://fr.peugeot-saveurs.com/fr|title=Les Moulins Peugeot, l'alliance du design et de l'ingéniosité|website=Peugeot Saveurs}}</ref>
▲
===Early motor vehicles===
Armand Peugeot became interested in the automobile early on and, after meeting with [[Gottlieb Daimler]] and others were convinced of its viability. The first Peugeot automobile, a three-wheeled, [[steam car|steam-powered car]] designed by [[Léon Serpollet]], was produced in 1889; only four examples were made.<ref name="autogenerated1">Georgano, p22.</ref> [[Steam power]] was heavy and bulky and required lengthy warmup times. In 1890, after meeting Daimler and [[Émile Levassor]], steam was abandoned in favour of a four-wheeled car with a petrol-fuelled [[internal combustion engine]] built by [[Panhard]] under Daimler licence.<!-- four were built at Peugeot's plant in [[Valentigney]], sez Georgano; Darke, p.1685-6, says this was Robert Peugeot's new Lion-Peugeot plant, built-in 1906.--> The car was more sophisticated than many of its contemporaries, with a three-point suspension and a sliding-gear transmission.<ref name="Darke, p.1683.">Darke, p.1683.</ref> An example was sold to the young [[Alberto Santos-Dumont]], who exported it to Brazil.<ref>Wykeham, P. ''Santos-Dumont: a Study in Obsession''. London: Putnam. 1962. pp.30-1</ref>
More cars followed, 29 being built in 1892, 40 in 1894, 72 in 1895, 156 in 1898, and 300 in 1899.<ref name="autogenerated1"/> These early models were given "type" numbers. Peugeot became the first manufacturer to fit rubber [[tire|tyres]] (solid, rather than [[pneumatic tire|pneumatic]]) to a petrol-powered car.{{Citation needed|date=June 2007}} Due to family discord, Armand Peugeot founded the Société des Automobiles Peugeot, in 1896, but in 1910 it was merged back with the family's Peugeot bicycle and motorcycle business.<ref name="Watkins 2024 e339">{{cite web | last=Watkins | first=Gary | title=Peugeot unveils tweaked 2024 WEC line-up | website=Motorsport.com | date=19 Jan 2024 | url=https://www.motorsport.com/wec/news/peugeot-unveils-tweaked-2024-wec-line-up/10567338/ | access-date=20 Jan 2024}}</ref>
Peugeot was an early pioneer in motor racing, with [[Albert Lemaître]] winning the world's first motor race, the [[Paris–Rouen (motor race)|Paris–Rouen]], in a 3 hp Peugeot. Five Peugeots qualified for the main event, and all finished. Lemaître finished 3 min 30 sec behind the Comte [[Jules-Albert de Dion|de Dion]] whose steam-powered car was ineligible for the official competition.<ref name="autogenerated2">Georgano, p.22.</ref> Three Peugeots were entered in the [[Paris–Bordeaux–Paris]], where they were beaten by Panhard's car<ref>Darke, p.1684. The Panhards were disqualified for being two-seaters. Georgano, p.22.</ref> (despite an average speed of {{Convert|20.8|km/h|mph|1|abbr=on}}<ref name="autogenerated4">Georgano, p.20.</ref> and taking the 31,500 franc prize).<ref name="autogenerated4"/> This also marked the debut of [[Michelin]] pneumatic tyres in racing,<ref name="Darke, p.1684.">Darke, p.1684.</ref> also on a Peugeot; they proved insufficiently durable.<ref name="autogenerated2"/> Nevertheless, the vehicles were still very much [[horseless carriage]]s in appearance and were steered by a [[tiller]].
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The 1907 salon showed Peugeot's first six-cylinder and marked [[Tony Huber]] joining as an engine builder.<ref name="Darke, p.1685."/> By 1910, Peugeot's [[product line]] included a {{Convert|1149|cc|cuin|0|abbr=on|adj=on}} two-cylinder and six four-cylinders, of between two and six liters. In addition, a new factory opened the same year at Sochaux, which became the main plant in 1928.<ref>Darke, p.1686.</ref>
A more famous name, [[Ettore Bugatti]], designed the new {{Convert|850|cc|cuin|0|abbr=on|adj=on}} four-cylinder ''Bébé'' of 1912.<ref name="Darke, p.1685."/> The same year, Peugeot returned to racing with a team of three driver-engineers (a breed typical of the pioneer period, exemplified by [[Enzo Ferrari]] among others): [[Jules Goux]] (graduate of ''Arts et Metiers'', Paris), [[Paul Zuccarelli|Paolo Zuccarelli]] (formerly of [[Hispano-Suiza]]), and [[Georges Boillot]] (collectively called ''Les Charlatans''), with 26-year-old Swiss engineer [[Ernest Henry (engineer)|Ernest Henry]] to make their ideas reality. The company decided ''voiturette'' (light car) racing was not enough, and chose to try ''grandes épreuves'' (grand touring). They did so with an engineering ''tour de force'': a [[dual overhead camshaft]] (DOHC) 7.6-liter four-cylinder (110x200 mm) with four valves per cylinder.<ref>Darke, p.1686 & 1688.</ref> It proved faster than other cars of its time, and Boillot won the 1912 French Grand Prix at an average of {{Convert|68.45|mph|km/h|1|abbr=on}}, despite losing third gear and taking a 20-minute pit stop.<ref name="autogenerated3">Darke, p.1688.</ref> In May 1913, Goux took one to [[Indianapolis 500|Indianapolis]], and won at an average of {{Convert|75.92|mph|km/h|1|abbr=on}}, recording straightaway speeds of {{Convert|93.5|mph|km/h|1|abbr=on}}.<ref name="autogenerated3"/> making Peugeot the first non-American-based auto company to win at the Indianapolis Motor Speedway. In 1914, Boillot's 3-liter L5 set a new Indy lap record of {{Convert|99.5|mph|km/h|1|abbr=on}}, and Duray placed second (beaten by ex-Peugeot ace [[René Thomas (
For the 1913 [[French Grand Prix]], an improved L5 (with {{Convert|5655|cc|cuin|0|abbr=on|adj=on}} engine) was produced with a pioneering ballbearing [[crankshaft]], gear-driven camshafts, and [[dry sump]] lubrication, all of which soon became standard on racing cars; Zuccarelli was killed during testing on public roads,<ref name="autogenerated3"/> but Boillot easily won the event, making him (and Peugeot) the race's first double winner.<ref name="autogenerated5"/> For the 1914 French GP, Peugeot was overmatched by [[Mercedes-Benz in motorsport|Mercedes]], and despite a new innovation, four-wheel brakes (against the Mercedes' rear-only), Georges proved unable to match them and the car broke down.<ref name="autogenerated5"/> (Surprisingly, a 1914 model turned a {{Convert|103|mph|km/h|1|abbr=on|adj=on}} lap in practice at Indy in 1949, yet it failed to qualify.)<ref name="Darke, p.1690.">Darke, p.1690.</ref> Peugeot was more fortunate in 1915, winning at the French GP and [[Vanderbilt Cup]].<ref name="Darke, p.1690."/>
During the [[First World War]], Peugeot turned largely to arms production, becoming a major manufacturer of arms and military vehicles, from armoured cars and bicycles to shells. Between 1917 and 1920 the company produced 4,084 [[Peugeot Type 1525|Type 1525 trucks]].<ref>[[Musée de l'Aventure Peugeot]].
{{gallery
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|File:Peugeot Typ 19 1899.JPG|Peugeot Type 19, 1899
|File:Peugeot Type 125.jpg|[[Peugeot Type 125]], a midrange car produced in 1910|File:Peugeot Phaeton 139A.JPG|Peugeot, model Phaeton 139A, 1913
|File: Moteur d avion Peugeot L112 1916 DSC 0073.JPG|[[Peugeot 8Aa]], aircraft engine, 1916
}}
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:::* 1932 28,317<ref name=Automobilia1932/>
:Soon after the timely introduction of the [[Peugeot 201]], the [[Great Depression]] hit all the French auto-makers: Peugeot sales slumped, but the company survived.<ref name=Automobilia1932>{{cite journal| title =Automobilia| journal = Toutes les Voitures Françaises 1932 (Salon [Paris, Oct] 1931)| volume =
New for 1929 was the [[Peugeot 201]], the cheapest car on the French market,<ref name="Darke, p.1690."/> and the first to use the later Peugeot trademark (and registered as such)—three digits with a central zero. The 201 would get independent front suspension in 1931,<ref>Darke, p.1692.</ref> Soon afterwards, the Depression hit; Peugeot sales decreased, but the company survived. The Peugeot system of using three-digit names with a central 0 was introduced in 1929. The first digit has always signified the car's size and the final digit has indicated the generation of the vehicle.
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{{gallery
|File:Peugeot Type 163 Torpedo 1921.jpg|[[Peugeot Type 163]], produced from 1919 to 1924|File:Peugeot-Kegresse-1923.jpg|Experimental Peugeot-[[Kégresse track]] armoured car being tested in 1923
|File:Peugeot Type 177 03.jpg|[[Peugeot Type 177]], produced from 1924 to 1929|File:Peugeot 202 2-door cabriolet outside the museum workshop at Sochaux 02.JPG|[[Peugeot 202]] cabriolet.
|File:Peugeot 601 C Eclipse 1934 Pourtout.jpg|Peugeot 601 C Eclipse 1934 Pourtout
}}
===During World War II===
Peugeot assisted in manufacturing of armored vehicles.
===After World War II===
In 1946,<ref name="Darke, p.1694."/> the company restarted car production with the 202, delivering 14,000 copies.<ref name="Darke, p.1693."/> In 1947, Peugeot introduced the [[Peugeot 203]], with coil springs, rack-and-pinion steering, and hydraulic brakes.<ref name="Darke, p.1694."/> The 203 set new Peugeot sales records, remaining in production until 1960.<ref name="Darke, p.1693."/>
Peugeot took over [[Chenard-Walcker]] in 1950, having already been required to acquire a controlling interest in [[
The company began selling cars in the United States in 1958, and in 1960 introduced the [[Peugeot 404]], which used a {{Convert|1618|cc|cuin|0|abbr=on|adj=on}} engine, tilted 45
More models followed, many styled by [[Pininfarina]], such as the [[Peugeot 504|504]], one of Peugeot's most distinctive models. Like many European manufacturers, collaboration with other firms increased; Peugeot worked with [[Renault]] from 1966 and [[Volvo Cars|Volvo]] from 1972. The results of this cooperation included the development of the [[V6 PRV engine]], which was first manufactured in 1974.<ref>{{cite web |url=https://jalopnik.com/do-you-believe-the-prv-v6-is-the-best-engine-of-all-tim-1826243096 |title=Do You Believe The PRV V6 Is The Best Engine Of All Time? Get Ready To Get Mad Online |last=Orlove |first=Raphael |date=23 May 2018 |website=[[Jalopnik]] |access-date=31 May 2021}}</ref>
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Several Peugeot models were assembled in Australia, commencing with the 203 in 1953.<ref name=Australia>
[http://www.peugeot.com.au/peugeot-in-australia/ Peugeot in Australia] {{webarchive|url=https://web.archive.org/web/20120114082943/http://www.peugeot.com.au/peugeot-in-australia/ |date=14 January 2012 }} Retrieved on 31 August 2010</ref> These were followed by 403, 404 and 504 models with Australian assembly ending with the 505 in the early 1980s.<ref name=Australia/>
{{gallery
|File:Peugeot 203A BW 2017-07-16 13-55-02.jpg|[[Peugeot 203]]
|File:Peugeot 403 2014-09-07 13-01-55.jpg|[[Peugeot 403]]
|File:Peugeot 404 coupé.jpg|[[Peugeot 404]] coupé
|File:Peugeot 204 front 20120630.jpg|The [[Peugeot 204]] was the manufacturer's first front wheel drive model and the best selling car in France in 1969, 1970 and 1971.
|File:Peugeot 504 - Flickr - Joost J. Bakker IJmuiden (2).jpg|[[Peugeot 504]], 1969 [[European Car of the Year
}}
===Takeover of Citroën and Chrysler Europe===
In 1974, Peugeot bought a 30% share of Citroën and took over it completely in 1975 after the French government gave large sums of money to the new company. Citroën was in financial trouble because it [[research|developed]] too many radical new models for its financial resources. Some of them, notably the [[Citroën SM]] and the [[Comotor]] [[Wankel engine]] venture proved unprofitable. Others, the [[Citroën CX]] and [[Citroën GS]] for example, proved very successful in the marketplace.<ref name="Rehman 2024 d321">{{cite web | last=Rehman | first=Mohammed | title=Peugeot confirms 2024 drivers as Vandoorne ready for full-time WEC return | website=Motorsport Week | date=19 Jan 2024 | url=https://www.motorsportweek.com/2024/01/19/peugeot-confirms-2024-drivers-as-vandoorne-ready-for-full-time-wec-return/ | access-date=20 Jan 2024}}</ref>
The joint parent company became the [[Groupe PSA|PSA Peugeot Citroën]] group, which aimed to keep separate identities for both the Peugeot and Citroën brands while sharing engineering and technical resources. Peugeot thus briefly controlled the Italian [[Maserati]] marque, but disposed of it in May 1975.
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[[File:Pug205gti vorn.jpg|thumb|[[Peugeot 205]]]]
In 1983, Peugeot launched the successful [[Peugeot 205]] supermini, which is largely credited for turning the company's fortunes around. The 205 was regularly the bestselling car in France, and was also
As part of the [[Guangzhou Peugeot Automobile Company]] (GPAC) joint venture, the [[Peugeot 504]] and [[Peugeot 505|505]] were built in China from 1985 to 1997.
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By 1987, the company had dropped the Talbot brand for passenger cars when it ceased production of the Simca-based [[Chrysler Horizon|Horizon]], [[Simca Alpine|Alpine]], and [[Talbot Solara|Solara]] models, as well as the [[Talbot Samba]] supermini which was based on the [[Peugeot 104]]. What was to be called the Talbot Arizona became the [[Peugeot 309]], with the former Rootes plant in [[Ryton-on-Dunsmore|Ryton]] and Simca plant in [[Poissy]] being turned over for Peugeot assembly. Producing Peugeots in Ryton was significant, as it signalled the first time Peugeots would be built in Britain. The 309 was the first Peugeot-badged [[hatchback]] of its size, and sold well across Europe. The 309's successor, the 306, was also built at Ryton.
The [[Peugeot 405|405]] saloon was launched in 1987 to compete with the likes of the [[Ford Sierra]], and was voted [[European Car of the Year]]. This, too, was a
[[File:2003 Peugeot 406 HDi Coupe SE 2.2 Front.jpg|thumb|[[Peugeot 406]] coupé]]
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[[File:2002 Peugeot 206 LX 1.4 Front.jpg|thumb|left|[[Peugeot 206]]]]
In 1997, just six years after pulling out of both United States and Canadian markets, Peugeot returned to Mexico after a 36-year absence, under the [[Chile–Mexico Free Trade Agreement]]. However, Peugeot models (1997–present) are not to be bought or imported into the United States from Mexico.
{{clear left}}
===2000s to present===
On 18 April 2006, PSA Peugeot Citroën announced the closure of the Ryton manufacturing facility in [[Coventry]], England. This announcement resulted in the loss of 2,300 jobs, as well as about 5,000 jobs in the supply chain. The plant produced its last [[Peugeot 206]] on 12 December 2006, and finally closed down in January 2007.<ref name="Bureau 2023 z794">{{cite web | title=Peugeot’s new fastback SUV, E-3008, is open for orders | website=ETAuto.com | date=27 Nov 2023 | url=https://auto.economictimes.indiatimes.com/news/passenger-vehicle/peugeots-new-fastback-suv-e-3008-is-open-for-orders/105529832 | access-date=20 Jan 2024}}</ref>
Peugeot set an ambitious target of selling 4 million units annually by the end of the decade. In 2008, its sales stayed below the 2 million mark. In mid-2009, "adverse market and industry conditions" were blamed for falls in sales and operating losses. Christian Streiff was replaced by [[Philippe Varin]] (CEO) and Jean-Pierre Ploué (head of design) was transferred from his post at Citroën. In 2009, Peugeot returned to the Canadian market with the scooter brand only.<ref>{{Cite web |date=20 May 2009 |title=Peugeot scooters are back |url=https://www.theglobeandmail.com/globe-drive/reviews/new-cars/peugeot-scooters-are-back/article1348551/ |access-date=24 March 2023 |website=The Globe and Mail}}</ref>
Peugeot still plans on developing new models to compete in segments where it currently does not compete. Collin
[[File:Peugeot-logo.svg|thumb|150px|Peugeot's previous logo was introduced on 8 January 2010 and it was used around 11 years until 24 February 2021]]
By 2010, Peugeot planned on pursuing new markets, mainly in China, Russia, and South America. In 2011 it decided to re-enter India after 14 years with a new factory at [[Sanand]], [[Gujarat]].<ref>{{cite web|url=http://www.autocarindia.com/News/278944,peugeot-marks-re-entry-into-india.aspx|title=Peugeot marks re-entry into India - News|publisher=Autocar India|date=3 November 2011|access-date=28 November 2011|url-status=dead|archive-url=https://web.archive.org/web/20111207003018/http://www.autocarindia.com/News/278944,peugeot-marks-re-entry-into-india.aspx|archive-date=7 December 2011}}</ref>
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In March 2012, [[General Motors]] purchased a 7% share in Peugeot for 320 million euros as part of a cooperation aimed at finding savings through joint purchasing and [[product development]]. In December 2013, GM sold its entire Peugeot stake, taking a loss of about 70 million euros.<ref>{{cite news|title=Peugeot Plunges After GM Sells Entire 7% Holding|url=https://www.bloomberg.com/news/2013-12-12/gm-announces-its-selling-off-entire-7-stake-in-peugeot-citroen.html|work=Bloomberg|access-date=19 February 2014|url-status=live|archive-url=https://web.archive.org/web/20140219064059/http://www.bloomberg.com/news/2013-12-12/gm-announces-its-selling-off-entire-7-stake-in-peugeot-citroen.html|archive-date=19 February 2014}}</ref>
In October 2013, Peugeot closed their production plant at [[Aulnay-sous-Bois]] as part of a [[restructuring]] plan to reduce overcapacity in the face of a shrinking domestic market.<ref>{{cite news|url=https://www.nytimes.com/2013/10/26/business/international/end-of-plant-reflects-a-weakened-peugeot.html|title=End of a Line Reflects a Weakened Peugeot|first=David|last=Jolly|newspaper=The New York Times|date=25 October 2013|access-date=1 May 2018|url-status=live|archive-url=https://web.archive.org/web/20171104132634/http://www.nytimes.com/2013/10/26/business/international/end-of-plant-reflects-a-weakened-peugeot.html|archive-date=4 November 2017}}</ref> By December 2013, Chinese investors were rumoured to be potential investors.<ref>{{cite news|url=https://www.nytimes.com/2013/12/13/business/international/peugeot-in-talks-over-investment-from-china.html|title=Investment From China May Be Near for Peugeot|first=David|last=Jolly|newspaper=The New York Times|date=12 December 2013|access-date=1 May 2018|url-status=live|archive-url=https://web.archive.org/web/20171105162047/http://www.nytimes.com/2013/12/13/business/international/peugeot-in-talks-over-investment-from-china.html|archive-date=5 November 2017}}</ref> In February 2014, the Peugeot family agreed to give up control of the company by reducing its holdings from 25% to 14%. As part of this agreement, [[Dongfeng Motors]] and the French government were each to buy 14% stakes in the company, creating three partners with equal voting rights.<ref name=time>{{cite magazine|title=Dongfeng, French Government to Invest in Peugeot |url=http://business.time.com/2014/02/18/chinese-automaker-dongfeng-to-invest-1-1-billion-in-peugeot/ |magazine=TIME |access-date=19 February 2014 |url-status=dead |archive-url=https://web.archive.org/web/20140219051052/http://business.time.com/2014/02/18/chinese-automaker-dongfeng-to-invest-1-1-billion-in-peugeot/ |archive-date=19 February 2014 }}</ref><ref name=nytfeb18>{{cite news|url=https://www.nytimes.com/2014/02/19/business/international/chinese-firm-and-france-to-buy-stakes-in-peugeot.html?hpw&rref=automobiles&_r=0|title="Chinese Firm and France to Buy Stakes in Peugeot" 18 February 2014|newspaper=The New York Times|date=18 February 2014|access-date=14 September 2014|url-status=live|archive-url=https://web.archive.org/web/20141111051637/http://www.nytimes.com/2014/02/19/business/international/chinese-firm-and-france-to-buy-stakes-in-peugeot.html?hpw&rref=automobiles&_r=0|archive-date=11 November 2014|last1=Gough|first1=Neil|last2=Jolly|first2=David}}</ref><ref name=nytfeb20>{{cite news|url=https://www.nytimes.com/2014/02/20/business/chinese-automaker-and-french-government-to-invest-in-peugeot.html?hpw&rref=business|title=After two centuries, Peugeot family cedes control|newspaper=The New York Times|date=19 February 2014|access-date=14 September 2014|url-status=live|archive-url=https://web.archive.org/web/20141111051724/http://www.nytimes.com/2014/02/20/business/chinese-automaker-and-french-government-to-invest-in-peugeot.html?hpw&rref=business|archive-date=11 November 2014|last1=Jolly|first1=David}}</ref> The board of directors was to be composed of six independent members, two representatives of each Dongfeng, the French state and the Peugeot family, and two members representing employees and employees shareholders.<ref>{{cite web|url=http://www.finanznachrichten.de/nachrichten-2014-02/29457016-psa-peugeot-citroen-announces-major-business-and-financial-projects-for-the-development-and-growth-of-the-group-004.htm|archive-url=https://web.archive.org/web/20140226021621/http://www.finanznachrichten.de/nachrichten-2014-02/29457016-psa-peugeot-citroen-announces-major-business-and-financial-projects-for-the-development-and-growth-of-the-group-004.htm|archive-date=26 February 2014|url-status=dead|title=PSA Peugeot Citroën announces major business and financial projects for the development and growth of the Group|date=19 February 2014|work=FinanzNachrichten.de|access-date=14 September 2014}}</ref> The French government took the view the deal did not require approval by Brussels as [[European Union competition law|EU competition rules]] do not count public investment in a company on the same terms as a private investor as state aid.<ref>''FT''. 19 February 2014 "Lossmaking Peugeot confirms €3bn deal with Dongfeng and France By Michael Stothard in Paris and Henry Foy in London"</ref> The equity participation by Dongfeng expanded an already budding relationship with Peugeot. The pair at the time were jointly operating three car-manufacturing plants in China, with a capacity of producing 750,000 vehicles a year. In July 2014, the joint venture, [[Dongfeng Peugeot-Citroën]], disclosed they were building a fourth factory in China in [[Chengdu]], in [[Sichuan]] Province, targeting the manufacture of 300,000 [[Sport-utility vehicle|sport-utility]] and multipurpose vehicles a year, starting towards the end of 2016.<ref name="ChingduPeugeot">{{cite news|title=Partners Peugeot and Dongfeng to build fourth car factory in Sichuan|url=http://www.chinanews.net/index.php/sid/223470675/scat/9366300fc9319e9b/ht/Partners-Peugeot-and-Dongfeng-to-build-fourth-car-factory-in-Sichuan|access-date=3 July 2014|publisher=China News.Net|url-status=dead|archive-url=https://web.archive.org/web/20140714153758/http://www.chinanews.net/index.php/sid/223470675/scat/9366300fc9319e9b/ht/Partners-Peugeot-and-Dongfeng-to-build-fourth-car-factory-in-Sichuan|archive-date=14 July 2014}}</ref>
In January 2015, Indian multinational automotive giant [[Mahindra & Mahindra]] purchased a major stake of 51% of Peugeot Motocycles for a price of 28 million euro.<ref>{{cite news|url=http://economictimes.indiatimes.com/industry/auto/news/two-wheelers/motorcycles/mahindra-completes-51-stake-acquisition-in-peugeot-motocycles/articleshow/45956492.cms|title=Mahindra completes 51% stake acquisition in Peugeot Motocycles|date=1 May 2018|access-date=1 May 2018|newspaper=The Economic Times|url-status=live|archive-url=https://web.archive.org/web/20170806192453/http://economictimes.indiatimes.com/industry/auto/news/two-wheelers/motorcycles/mahindra-completes-51-stake-acquisition-in-peugeot-motocycles/articleshow/45956492.cms|archive-date=6 August 2017}}</ref>
In 2020, it was announced that a merger of [[Fiat Chrysler Automobiles]] (FCA) and PSA is expected to be completed in the first quarter of 2021. The combined company will be called [[Stellantis]].<ref>{{Cite news|last=Naughton|first=Nora|date=15 July 2020|title=Fiat Chrysler to Be Renamed Stellantis After Merger With PSA|language=en-US|work=The Wall Street Journal|url=https://www.wsj.com/articles/merged-fiat-chrysler-psa-company-to-be-named-stellantis-11594837979|access-date=22 July 2020|issn=0099-9660}}</ref> The merger was confirmed on 4 January 2021, after an overwhelming vote of shareholders from both companies and the deal officially closed on 16 January 2021
==Factories==
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{{Main|List of Peugeot vehicles}}
{{multiple image
| align = right
| direction = vertical
| image1 = 2002 Peugeot 307 Rapier 16V 1.6 Front.jpg
| width1 = 220
| caption1 = [[Peugeot 307]], 2002 [[European Car of the Year
| image2 = Peugeot 208 95 VTi Active – Frontansicht, 5. Mai 2012, Düsseldorf.jpg
| width2 = 220
| caption2 = [[Peugeot 208]], 2013 Car of the Year in Italy and Spain
| image3 = Peugeot RCZ (Facelift) – Frontansicht, 7. Dezember 2014, Ratingen.jpg
| width3 = 220
| caption3 = [[Peugeot RCZ]], ''Diesel Car'' magazine 'Sports Car of the Year'<ref>{{cite news|url=http://www.westernmorningnews.co.uk/Peugeot-s-RCZ-wins-diesel-Sports-Car-Year-title/story-21074970-detail/story.html|title=For the fifth year in a row, the Peugeot RCZ has been awarded the ''Diesel Car'' magazine 'Sports Car of the Year'|newspaper=Western Morning News|date=17 May 2013|access-date=6 August 2014|url-status=dead|archive-url=https://web.archive.org/web/20140810153431/http://www.westernmorningnews.co.uk/Peugeot-s-RCZ-wins-diesel-Sports-Car-Year-title/story-21074970-detail/story.html|archive-date=10 August 2014}}</ref> five years in a row and the ''Top Gear'' 2010 Coupé of the Year
| image4 = Peugeot 2008 82 VTi Access – Frontansicht, 28. Mai 2014, Düsseldorf.jpg
| width4 = 220
| caption4 = [[Peugeot 2008]], 2014 Car of the Year in Italy
| image5 = Peugeot 308 82 VTi Active (II) – Frontansicht, 4. Januar 2014, Düsseldorf.jpg
| width5 = 220
| caption5 = [[Peugeot 308]], 2014 European Car of the
| image6 = Peugeot 3008 THP 165 EAT6 Allure GT-Line (II) – Frontansicht (2), 20. September 2017, Düsseldorf.jpg
| width6 = 220
| caption6 = [[Peugeot 3008]], 2017 European Car of the
| image7 = Peugeot e-208 Allure Genf 2019 1Y7A5132.jpg
| width7 = 220
| caption7 = [[Peugeot 208]], 2020 European Car of the
}}
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In 2010, Peugeot started selling the electric [[Peugeot iOn]], a rebadged and revised version of the [[Mitsubishi i-MiEV]].<ref>{{cite web|last=Pulman|first=Ben|title=Peugeot Ion (2010) electric CAR review|url=http://www.carmagazine.co.uk/Drives/Search-Results/First-drives/Peugeot-Ion-2010-electric-CAR-review/|work=Car Magazine|access-date=4 January 2012|date=10 September 2010|url-status=dead|archive-url=https://web.archive.org/web/20130331051144/http://www.carmagazine.co.uk/Drives/Search-Results/First-drives/Peugeot-Ion-2010-electric-CAR-review/|archive-date=31 March 2013}}</ref>
[[Peugeot VELV]] electric concept car was presented on 26 September 2011.{{cn|date=August 2024}}
By 2025, it is expected that 100% of Peugeot models would introduce an electrified variant.<ref>{{Cite web |date=22 August 2022 |title=PEUGEOT estimates it will assemble up to 10,000 batteries per month for cars, 7,000 for LCVs by next year |url=https://www.greencarcongress.com/2022/08/20220829-peugeot.html |access-date=15 February 2023 |website=Green Car Congress}}</ref><ref name=":0">{{Cite web |date=30 January 2023 |title=Peugeot négocie le virage électrique |url=https://www.lefigaro.fr/automobile/peugeot-negocie-le-virage-electrique-20230130 |access-date=15 February 2023 |website=Le Figaro}}</ref> It is estimated that by 2030, 100% of Peugeot sold in Europe would be electrified.<ref>{{Cite web |date=26 January 2023 |title=En 2030 100% des Peugeot vendues en Europe seront 100% électriques (Stellantis) |url=https://bourse.lefigaro.fr/actu-conseils/en-2030-100-des-peugeot-vendues-en-europe-seront-100-electriques-stellantis-20230126 |access-date=15 February 2023 |website=Le Figaro}}</ref><ref>{{Cite web |title=Peugeot lancera cinq modèles inédits ! |url=https://motorsactu.com/peugeot-lancera-cinq-modeles-inedits/ |access-date=12 August 2023 |website=MotorsActu|date=10 January 2023 }}</ref> Along with adopting an all-electricity approach, Peugeot also aims to reduce its {{CO2}} emissions.<ref name=":0" /> Peugeot's aim is to implement its brand shift to sustainable and environmental-friendly transport solutions.<ref>{{Cite web |title=The Bold E-Lion Project: Roaring Peugeot Towards Sustainability and Zero Emissions |url=https://www.autoevolution.com/news/the-bold-e-lion-project-roaring-peugeot-towards-sustainability-and-zero-emissions-209472.html |access-date=12 August 2023 |website=Autoevolution|date=31 January 2023 }}</ref>
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===Early===
[[File:Jules Goux wins Indianapolis.jpg|thumb|right|Peugeot wins the 1913 [[Indianapolis 500]]]]
Peugeot was involved in motorsport from the earliest days and entered five cars for the [[Paris–Rouen (motor race)|Paris-Rouen]] Trials in 1894 with one of them, driven by Lemaître, finishing second (the winning car was a steam-powered car and was therefore disqualified meaning Lemître was promoted to first). These trials are usually regarded as the first motor sporting competition. Participation in a variety of events continued until [[World War I]], but in 1912, Peugeot made its most notable contribution to motor sporting history when one of their cars, driven by [[Georges Boillot]], won the [[French Grand Prix]] at Dieppe. This revolutionary car was powered by a [[straight-4]] engine designed by Ernest Henry under the guidance of the technically knowledgeable racing drivers [[Paul Zuccarelli]] and [[Georges Boillot]]. The design was very influential for racing engines as it featured for the first time [[DOHC]] and four valves per cylinder, providing for high engine speeds, a radical departure from previous racing engines which relied on huge displacement for power.
In 1913, Peugeots of similar design to the 1912 Grand Prix car won the French Grand Prix at [[Amiens]] and the [[Indianapolis 500]]. When one of the Peugeot racers remained in the United States during World War I and parts could not be acquired from France for the 1914 season, owner [[Bob Burman]] had it serviced in the shop of [[Harry Miller (auto racing)|Harry Miller]] by a young mechanic named [[Fred Offenhauser]]. Their familiarity with the Peugeot engine was the basis of the famed Miller racing engine, which later developed into the [[Offenhauser]].
===Rallying===
[[File:Peugeot 405 T16 Dakar Castle Combe 2008 008.jpg|thumb|Peugeot 405 Turbo 16, 1989 and 1990 winner of the [[Dakar Rally]], with [[Ari Vatanen
[[Peugeot Sport]] is one of the most successful winners in rallying, along with [[Citroën World Rally Team|Citroën Racing]] (eight-time WRC winner), by winning five times the [[List of World Rally Championship Constructors' Champions|World Rally Championship Manufacturer's Title]] (1985–1986, 2000–2002), seven times the [[Dakar Rally]] (1987–1990, 2016–2018), three times the [[European Rally Championship]] (2002–2003, 2008), three times the [[Intercontinental Rally Challenge]] (2007–2009).
Peugeot's [[East Africa]]
[[File:Peugeot 205 Turbo 16 - Race Retro 2008 01.jpg|thumb|left|Peugeot 205 Turbo 16, 1985 and 1986 winner of the [[World Rally Championship]]]]
Peugeot also had further success in international [[rallying]],
[[File:Mg2 peugeot.jpg|thumb|[[Peugeot 206|Peugeot 206 WRC]], winner of the World Rally Championship from 2000 to 2002]]
Peugeot's domination continued in the [[1985 World Rally Championship season|1985 season]]. Despite Vatanen's nearly fatal accident in [[Rally Argentina|Argentina]], in the middle of the season, his teammate and compatriot [[Timo Salonen]] led Peugeot to its first [[List of World Rally Championship Drivers' Champions|drivers']] and [[List of World Rally Championship Constructors' Champions|manufacturers']] world championship titles, well ahead of [[Audi]] and their [[Audi Sport Quattro]]. In the [[1986 World Rally Championship season|1986 season]], Vatanen's young replacement [[Juha Kankkunen]] beat [[Lancia]]'s [[Markku Alén]] to the drivers' title and Peugeot took its second manufacturers' title ahead of Lancia. Following [[Fédération Internationale de l'Automobile|FIA]]'s banning of Group B cars for [[1987 World Rally Championship season|1987]], in May after [[Henri Toivonen]]'s fatal accident, Todt was outraged and even (unsuccessfully) pursued legal action against the federation.<ref name="Todt"/> Peugeot then switched to [[rally raid]]s. Using the 205 and a [[Peugeot 405|405]], Peugeot won the Dakar Rally four times in a row from 1987 to 1990; three times with Vatanen and once with Kankkunen. In 2015 Peugeot again took part in the Rally Dakar with a newly constructed buggy. For the 2016 Paris-Dakar, Peugeot presented a new team of drivers including 9-time WRC-champion [[Sébastien Loeb]] and 12-time Dakar winner [[Stéphane Peterhansel]] who managed to win the 2016 edition for the Peugeot factory team in the [[Peugeot 2008 DKR]]. The 2017 edition saw Peugeot make the switch to the new 3008 DKR where Peterhansel won the event for the 13th time in a row. On 31 October 2017, Peugeot announced that it would end its program in the Dakar Rally after the 2018 edition in order to focus on its [[FIA World Rallycross Championship]] career. The 2018 event would see Peugeot win for the seventh straight time with ex-World Rally Championship driver [[Carlos Sainz Sr.|Carlos Sainz]].
[[File:Peugeot 3008 DKR - Mondial de l'Automobile de Paris 2016 - 004.jpg|thumb|left|Peugeot 3008 DKR, 2017 winner of the Dakar Rally]]
In [[1999 World Rally Championship season|1999]], Peugeot returned to the World Rally Championship with the [[Peugeot 206 WRC|206 WRC]]. The car was immediately competitive against such opposition as the [[Subaru Impreza WRC]], the [[Ford Focus WRC]], and the [[Mitsubishi Lancer Evolution]]. [[Marcus Grönholm]] gave the car its first win at the 2000 [[Swedish Rally]], and Peugeot went on to win the manufacturers' title in their first full year since the return, and Grönholm the drivers' title in his first full WRC season. After successfully but narrowly defending their manufacturers' title in [[2001 World Rally Championship season|2001]], Peugeot Sport dominated the [[2002 World Rally Championship|2002 season]], taking eight wins in the hands of Grönholm and [[Gilles Panizzi]]. Grönholm also took the drivers' title. For the [[2005 World Rally Championship season|2004 season]], Peugeot retired the 206 WRC in favour of the new [[Peugeot 307 WRC|307 WRC]]. The 307 WRC did not match its predecessor in success, but Grönholm took three wins with the car, one in 2004 and two in [[2005 World Rally Championship season|2005]]. PSA Peugeot Citroën withdrew Peugeot from the WRC after the 2005 season, while [[Citroën Total World Rally Team|Citroën]] took a sabbatical year in 2006 and returned for the next season. Meanwhile, Gronholm departed Peugeot when they quit at the end of 2005 to partner young compatriot [[Mikko Hirvonen]] at [[Ford World Rally Team|Ford]].
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[[File:Patrick Watts BTCC 1996.jpg|thumb|left|[[Tim Harvey]] in a [[Peugeot 406|406]] during the [[1996 British Touring Car Championship season|1996]] [[British Touring Car Championship|BTCC]] season]]
The British cars were initially prepared by Peugeot Sport; a team from the Peugeot UK factory in [[Coventry]] under the direction of team manager Mick Linford in 1996, with [[TotalEnergies|Total]] sponsorship. Peugeot Sport was not however a full professional race team akin to those of the competition, by now including Williams, Prodrive, Schnitzer and TWR; being as it was run from workshops within the Peugeot factory, largely by factory employees from 1992 to 1996, racing the 405 Mi16 from 1992 to 1995. Peugeot, therefore, contracted Motor Sport Development (MSD; who had developed and run the Honda Accord in the [[British Touring Car Championship|BTCC]] from 1995 to 1996) to build & run the 406 for 1997–98, when they wore a distinctive green and gold-flame design in deference to new sponsor [[Esso]].
Initially, the 406's lack of success was blamed on suspension problems. During 1998 the 406 apparently lacked sufficient [[horsepower]] to compete with the front runners' Nissan Primeras and Honda Accords; this was mentioned during a particularly strong showing from Harvey's 406 at the Oulton Park BTCC meeting of 1998 when motorsport commentator [[Charlie Cox (racing driver)|Charlie Cox]] stated: "some people say (the 406) is down on power – you're kidding". During the first BTCC meeting at Silverstone in the same year, Cox mentions that MSD re-designed the 406 touring car "from the ground up". It was however widely reported in publications like the now-defunct 'Super Touring' magazine that it was the aero package primarily developed for longer, faster tracks in Germany and France that led to its success there but hindered the 406 on the slower, twistier tracks of the UK.{{cn|date=August 2024}}
In 2001, Peugeot entered three [[BTC-T Peugeot 406 Coupé]]s into the British Touring Car Championship to compete with the dominant [[Vauxhall Astra]] coupes. The 406 coupe was at the end of its [[product lifecycle]] and was not competitive, despite some promise towards the end of the year, notably when Peugeot's Steve Soper led a race only to suffer engine failure in the last few laps. The 406 coupes were retired at the end of the following year and replaced with the [[Peugeot 307]]—again, uncompetitively in 2003. Alongside the BTC-C 406's; two works-supported 306 GTis were also raced in the BTC-P (Production) class by Simon Harrison and Roger Moen, with Harrison emerging class champion.
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===Sports car racing===
[[File:Paris - Bonhams 2013 - Peugeot 905 - 1993 - 002.jpg|thumb|right|Peugeot 905, 1992 and 1993 winner of [[24 Hours of Le Mans]]]]
In the 1990s, the company competed in [[Endurance racing (motorsport)|endurance racing]], including the [[World Sportscar Championship]] and the [[24 Hours of Le Mans]] race with the [[Peugeot 905|905]]. The [[Sports car racing|sportscar]] team was established at [[Vélizy-Villacoublay]], France.<ref>{{cite news|url=https://www.independent.co.uk/sport/motor-racing-warwick-on-top-of-world-1580501.html|title=Motor Racing: Warwick on top of world|newspaper=The Independent|date=31 August 1992|access-date=26 March 2010|location=London|url-status=live|archive-url=https://web.archive.org/web/20110919065930/http://www.independent.co.uk/sport/motor-racing-warwick-on-top-of-world-1580501.html|archive-date=19 September 2011}}</ref> After early problems with reliability and [[aerodynamics]], the 905 was successful in the [[World Sportscar Championship]], winning eight of the 14 races across the [[1991 World Sportscar Championship season|1991]] and [[1992 World Sportscar Championship season|1992 season]]s and winning the team and driver titles in 1992. Peugeot also won the 24 Hours of Le Mans in {{24hLM|1992}} and {{24hLM|1993}}.
[[File:2009Peugeot908HDIFAP.jpg|thumb|left|Peugeot 908, 2009 winner of
Peugeot returned to sportscar racing and Le Mans in 2007 with the diesel-powered [[Peugeot 908 HDi FAP]]. At the [[2007 24 Hours of Le Mans]], [[Stéphane Sarrazin]] secured [[pole position]] but the 908s proved unreliable and ceded victory to [[Audi]]. In {{24hLM|2008}}, Sarrazin earned a pole position but Audi prevailed once again. For the [[2009 24 Hours of Le Mans]], the Peugeot 908 HDi FAPs finished first and second overall, led by drivers [[Marc Gené]], [[David Brabham]], and [[Alexander Wurz]].
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===Pikes Peak Hillclimb===
[[File:Peugeot 405 T-16 GR Pikes Peak - Flickr - andrewbasterfield.jpg|thumb|left|
In April 2013, a 208 T16 was tested by [[Sébastien Loeb]] at [[Mont Ventoux]].<ref>{{cite web|url=http://www.autosport.com/news/report.php/id/107020|title=Peugeot reveals full spec of Loeb's 875bhp, 875kg Pikes Peak T16|date=23 April 2013|work=AUTOSPORT.com|access-date=14 September 2014|url-status=dead|archive-url=https://web.archive.org/web/20130505100506/http://www.autosport.com/news/report.php/id/107020|archive-date=5 May 2013}}</ref> Loosely based on the shape and design of the production 208, the T16 is a lightweight {{convert|875|kg|lb|abbr=on}} vehicle that uses the rear wing from the [[Peugeot 908]], and has a 3.2-litre, twin-turbo V6 engine, developing {{convert|875|bhp|kW PS|0|abbr=on}} with the aim of competing at the [[Pikes Peak International Hill Climb]]. 30 June 2013 saw this car demolish the standing record on Pikes Peak by over a minute and a half, with an overall time of 8:13.878.<ref>{{cite web|title=875bhp twin-turbo Peugeot 208 T16|url=http://www.autocar.co.uk/car-news/motorsport/875bhp-twin-turbo-peugeot-208-t16-latest-pics|work=Autocar|access-date=14 June 2013|url-status=live|archive-url=https://web.archive.org/web/20130528105941/http://www.autocar.co.uk/car-news/motorsport/875bhp-twin-turbo-peugeot-208-t16-latest-pics|archive-date=28 May 2013}}</ref>
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{{div col end}}
In the 2017 film ''[[Blade Runner 2049]]'', the main character's [[flying car]] (known in-universe as a [[Spinner (Blade Runner)|"Spinner"]]) was branded as a Peugeot as part of a proposed advertising campaign to re-enter the US market. The film's production company, [[Alcon Entertainment]], later sued Peugeot in 2019 for failure to hold up their financial and advertising obligations.<ref>{{cite news|url=https://www.hollywoodreporter.com/thr-esq/blade-runner-2049-studio-sues-automaker-not-living-up-flying-car-deal-1175396|title='Blade Runner 2049' Studio Sues Automaker for Not Living Up to Flying Car Deal|first=Eriq|last=Gardner|date=11 January 2019|access-date=15 November 2020}}</ref>
==Peugeot Avenue flagship dealerships==
Peugeot has flagship dealerships, named Peugeot Avenue, located on the [[Champs-Élysées]] in [[Paris]], and in [[Berlin]]. The Berlin showroom is larger than the Paris one, but both feature regularly changing mini-exhibitions displaying production and concept cars. Both also feature a small Peugeot Boutique, and they are popular places for Peugeot fans to visit. Peugeot Avenue Berlin also features a café, called Café de France. The Peugeot Avenue at Berlin closed in 2009.{{cn|date=August 2024}}
==Motorcycles==
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==Bicycles==
{{main|Cycles Peugeot}}
Peugeot also produced bicycles starting in 1882 in Beaulieu, France (with ten [[Tour de France]] wins between 1903 and 1983), followed by motorcycles and cars in 1889. In the late 1980s Peugeot sold the North American rights to the Peugeot bicycle name to ProCycle, a Canadian company which also sold bicycles under the CCM and Velo Sport names.<ref>{{cite web|url=http://www.procycle.com/en/about_us.asp|title=about us|publisher=Procycle|date=7 April 1999|access-date=2 May 2011|url-status=dead|archive-url=https://web.archive.org/web/20110715120415/http://www.procycle.com/en/about_us.asp|archive-date=15 July 2011}}</ref> The European rights were briefly sold to [[Grimaldi Industri|Cycleurope S.A.]], returning to Peugeot in the 1990s.<ref>{{cite web|url=http://www.peugeot.com/en/history/cycles/bicycles.aspx|title=Bicycles|publisher=Peugeot.com|access-date=2 May 2011|url-status=dead|archive-url=https://web.archive.org/web/20110715071509/http://www.peugeot.com/en/history/cycles/bicycles.aspx|archive-date=15 July 2011}}</ref> Today, the Peugeot bicycle brand name remains within the [[Grimaldi Industri|Cycleurope S.A.]] portfolio.<ref>{{cite web|url=https://www.cycleurope.com/our-brands|title=Our brands
==Kitchen- and table-service equipment==
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