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{{more citations needed|date=November 2016}}
{{Infobox radio station
| name = WROM
| image logo = File:WROM 103.1RADIOM logo.png
| city = [[Rome, Georgia]]
| area = [[Rome, Georgia|Rome]] and vicinity
| branding = ''103.1 Radio M''
| slogan frequency = Today's #1 Hit Music710 Station[[kilohertz|kHz]]
| translator = 103.1 W276CL (Atlanta Junction)
| frequency = 710 [[kilohertz|kHz]]
| translator airdate = 103Dec.1 W276CL (Atlanta26, Junction)1946
| airdate format = July 15,[[Variety 2004hits]]
| sharepower = 1,000 [[watt]]s ([[Daytimer|Days = Only]])
| shareerp as of = =
| sharehaat source =
| format class = [[Contemporary Hit Radio| Top 40 (CHR)]]D
| facility_id = 66283
| power = 1,000 [[watt]]s ([[Daytime (astronomy)|Daytime]])
| erp coordinates =
| callsign_meaning = '''ROM'''e, Georgia or '''R'''adi'''O M''', per branding
| haat =
| former_callsigns =
| class = D
| facility_id affiliations = 66283
| coordinatesowner = Howard Toole
| licensee = Rome Radio Partners, LLC
| callsign_meaning = '''ROM'''e, Georgia or '''R'''adi'''O M''', per branding
| former_callsigns sister_stations =
| affiliationswebcast = [http://wrom.streamon.fm/ Listen LIve]
| website = [http://1031radiom.com/ 1031radiom.com]
| owner = Howard Toole
| licensing_authority= [[Federal Communications Commission|FCC]]
| licensee = Rome Radio Partners, LLC
| sister_stations =
| webcast = [http://wrom.streamon.fm/ Listen LIve]
| website = [http://1031radiom.com/ 1031radiom.com]
}}
 
'''WROM''' (710 [[AM broadcastingHertz|AMkHz]] "Radio M") is a [[radiocommercial stationradio|commercial]] [[AM broadcasting a|AM]] [[Varietyradio hitsstation]] formatin based[[Rome, mainlyGeorgia]]. on aIt broadairs mixa of[[variety modernhits]] music[[radio fromformat]] theblending dance[[Top 40]], rock[[Dance music|Dance]], [[alternative rock|Alternative]] and top 40 genres. Licensed to [[Rome,Rock Georgiamusic]],. USA, theThe station servesis theowned cityby andHoward vicinity.Toole, Itwith alsoRome broadcastsRadio on W276CLPartners, 103.1 FMLLC, aholding translator operating at 250 watts fromthe [[Atlantabroadcast Junction, Georgialicense]].
 
By day, WROM is powered at 1,000 [[watt]]s. Because it shares the same frequency as "[[List of North American broadcast station classes|Class A]] [[Clear-channel stations|clear channel]]" station [[WOR (AM)|WOR]] in [[New York City]], WROM broadcastsis ona [[daytimer]]. To avoid interference, it must go off the AMair signalat onlynight, duringwhen radio waves travel farther. It is also heard around the clock on 250 watt [[DaytimeFM (astronomy)translator]] '''W276CL''', 103.1 [[Hertz|DaytimeMHz]], hoursfrom Atlanta Junction, a section of Rome.<ref>[https://radio-locator.com/info/W276CL-FX Radio-Locator.com/W276CL]</ref>
 
==History==
In 1953, immediately after a freeze on new television stations, Dean Covington and associates, the former owners of WROM Radio applied for and received a FCC license to construct a television station on VHF Channel 9 (analog 186-192&nbsp;MHz). A construction permit was issued and the new TV station began broadcasting from a studio at 121 Broad Street in downtown Rome. The station's transmitter was located on Mt. Alto Road, on the highest peak of Horseleg Mountain, west of Rome. WROM-TV, Channel 9 was affiliated with ABC primary, and secured secondary affiliations with NBC, CBS and Dumont networks. In late 1957, the TV station was sold to Martin Theaters of Georgia, Inc., which had received permission from the FCC to switch its WDAK-TV, Channel 28 in Columbus, Georgia to Channel 9, necessitating the move of the Channel 9 frequency in Rome farther away to alleviate co-channel interference. Covington and associates owners also agreed to sell their station to Martin Theaters, which then moved Channel 9 in Rome 70 miles north to Chattanooga, Tennessee and re-license it as WTVC (TV).
===AM 710===
On December 26, 1946, the station first [[sign-on|signed on]] the air.<ref>[https://www.americanradiohistory.com/Archive-BC-YB/1948/Radio%20by%20State%20BC%20YB%201948%20B&W-10.pdf Broadcasting Yearbook 1948 page 114]</ref> It was owned by the Coosa Broadcasting Company, with H. Dean Covington serving as president and general manager. The studios were at 121 Broad Street.
 
In 1999, the LGV Corporarion acquired the station for $150,000.<ref>[https://www.americanradiohistory.com/Archive-BC-YB/2003-04/D-Radio-All-BC-YB-2003-04.pdf Broadcasting & Cable Yearbook 2003-2004 page D-125]</ref> The station carried a [[Southern Gospel music]] format.
 
===WROM-TV===
In 1953, immediately after a freeze on new television stations was lifted, H. Dean Covington and associates, the former owners of WROM Radio, applied for and received a [[Federal Communications Commission]] (FCC) license to construct a televisionTV station on VHF Channel 9 (analog 186-192&nbsp;MHz). A [[construction permit]] was issued for WROM-TV, and the new TV station began broadcasting from athe WROM studiostudios at 121 Broad Street in downtown Rome. The station's transmitter was located on Mt. Alto Road, on the highest peak of [[Horseleg Mountain]], west of Rome. WROM-TV, Channel 9 was mainly [[network affiliate|affiliated]] with ABC[[American primaryBroadcasting Company|ABC]], and secured secondary affiliations with [[NBC]], [[CBS]] and Dumont networks. In late 1957, the TV[[DuMont stationTelevision was sold to Martin Theaters of Georgia, Inc., which had received permission from the FCC to switch its WDAK-TV, Channel 28 in Columbus, Georgia to Channel 9, necessitating the move of the Channel 9 frequency in Rome farther away to alleviate co-channel interference. Covington and associates owners also agreed to sell their station to Martin Theaters, which then moved Channel 9 in Rome 70 miles north to Chattanooga, Tennessee and re-license it as WTVC (TV)Network]].
 
In late 1957, the TV station was sold to Martin Theaters of Georgia, Inc., which had received permission from the FCC to switch its WDAK-TV, Channel 28 in [[Columbus, Georgia]], to Channel 9, necessitating the move of the Channel 9 frequency in Rome farther away to alleviate co-channel interference. Covington and associates owners also agreed to sell their station to Martin Theaters, which then moved Channel 9 from Rome 70 miles north to [[Chattanooga, Tennessee]], and re-license it as [[WTVC]]. The station remains affiliated with ABC, now serving the Chattanooga [[media market|television market]].
 
==References==
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==External links==
{{AM station data|66283|WROM}}
*{{FMQFCC-LMS-Facility|148874|W276CL}}
*{{FXL|W276CL}}
 
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[[Category:Radio stations in Georgia (U.S. state)|ROM]]
[[Category:Daytime-only1946 radioestablishments stationsin Georgia (U.S. state)]]
[[Category:Daytime-only radio stations in Georgia (U.S. state)|ROM]]
[[Category:Radio stations established in 1946]]