IDFA prompt on iOS14

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Daniele Baroncelli

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Jun 29, 2020, 8:26:26 PM6/29/20
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Will AdMob still be based on IDFA on iOS14?

Are we going to expect that all apps using AdMob on iOS14 will prompt the "Allow Tracking" dialog to users?

https://www.forbes.com/sites/johnkoetsier/2020/06/24/apple-just-made-idfa-opt-in-sending-an-80-billion-industry-into-upheaval/#22c20dc6712c

Mobile Ads SDK Forum Advisor Prod

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Jun 29, 2020, 9:40:27 PM6/29/20
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Hi Daniele,

The source for that article is here - https://developer.apple.com/app-store/user-privacy-and-data-use/. Let me bring this up with my team. We will get back to you the soonest we have more actionable information.

Kind regards,
Aryeh Baker
Mobile Ads SDK Team

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Mobile Ads SDK Forum Advisor Prod

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Jun 30, 2020, 8:14:16 PM6/30/20
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Hi Daniele

We are aware of the changes on iOS 14 but do not have guidance for app publishers at this time. Once guidance is available, there will be a developer guide on our developer documentation site  with recommendations for supporting iOS 14.

Regards
 

Sam
Mobile Ads SDK support team



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XT

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Jul 9, 2020, 10:23:50 PM7/9/20
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Hi,
Maybe you've already thought of this, but I'd just like to mention that some apps (e.g. my own apps) use non-personalized ads exclusively, and the IDFA prompt shouldn't show for those. "Your data will be used to deliver personalized ads to you" would be inaccurate and conflict with what's written in these apps' privacy notices.

Mobile Ads SDK Forum Advisor Prod

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Jul 9, 2020, 11:36:47 PM7/9/20
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Thanks, I believe the team will be taking such use cases into account, we'll provide more information as it comes to hand.

Regards
 

Sam



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