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Spanish Broadcasting System

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Spanish Broadcasting System, Inc.
Company typePublic (Template:Nasdaq2)
IndustryRadio
Television
Internet
FoundedNewark, New Jersey, USA (1983)
Headquarters,
Key people
Raúl Alarcón, Jr., Chairman, CEO and President
Pablo Raúl Alarcón, Sr., Chairman Emeritus and Director
Joseph A. Garcia, CFO, Executive Vice President and Secretary
Marko Radlovic, COO and Executive Vice President
Cynthia Hudson-Fernandez, CCO
RevenueIncrease US $177 million (2006)
Increase US $84 million (2006)
Increase US $40 million (2006)

Spanish Broadcasting System, Inc. (NASDAQ: SBSA) is one of the largest owners and operators of radio stations in the United States. SBS is also invested in television and internet properties, deriving the majority of its income from advertising through its media.

SBS owns the internet portal LaMusica.com. Recently SBS acquired WSBS-TV in Miami, Florida, known as MEGA TV.

SBS targets the U.S. Hispanic audience in six geographic regions: Los Angeles, New York, Puerto Rico, Chicago, Miami, and San Francisco.

Radio

SBS radio stations use one of six programming formats:

  • Spanish Tropical: salsa, merengue, bachata, reggaeton dance music
  • Regional Mexican: ranchera, nortena, banda, cumbia music typically originating from regions of Mexico
  • Spanish Adult Contemporary: soft romantic ballads, Spanish pop music
  • Spanish Oldies: Latin/English music classics from the '60s, '70s, and '80s
  • American Top 40: current pop music hits
  • Hurban: (Hispanic Urban) reggaeton dance music

Los Angeles

New York

Puerto Rico

  • WMEG (CHR - Latin Top 40)
  • WEGM (CHR - Latin Top 40)
  • WCMA-FM (News)
  • WIOA (Spanish Adult Contemporary)
  • WIOB (Spanish Adult Contemporary)
  • WIOC (Spanish Adult Contemporary)
  • WZNT (Spanish Tropical)
  • WZMT (Spanish Tropical)
  • WZET (Spanish Tropical)
  • WODA (Urban)
  • WNOD (Urban)

Chicago

  • WLEY (Regional Mexican)

Miami

San Francisco

  • KRZZ (Regional Mexican)

Internet

In addition to individual radio station websites, SBS operates www.lamusica.com and www.mega.tv, all providing bilingual Spanish-English content about Latin music, entertainment and news.

Television

MEGA TV was launched on March 1, 2006 and operates as a Spanish-language entertainment station in South Florida. The station's programming targets a young, U.S. Hispanic audience through televised radio-branded shows and general entertainment programs (music, celebrity, debate, interviews, personality based shows). Seventy percent of MEGA TV's programming is in-house created. MEGA TV is also available nationwide on DirecTV.

References

  • Spanish Broadcasting System, Inc. 2006 Annual Report

News York Radio Station Websites

Miami Radio Station Websites

Los Angeles Radio Station Websites

San Francisco Radio Station Website

Chicago Radio Station Website

Puerto Rico Radio Station Websites