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Mayfair (cigarette)

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Mayfair
An old UK pack of Mayfair cigarettes, with a UK text warning at the bottom of the pack.
Product typeCigarette
Produced byGallaher Group, a subsidiary of Japan Tobacco
CountryUnited Kingdom
Introduced1992; 32 years ago (1992)
MarketsSee Markets
Carcinogenicity: IARC group 1

Mayfair is a brand of cigarettes, currently owned and manufactured by Japan Tobacco.

History[edit]

Mayfair cigarettes were launched in 1992 in the United Kingdom.

By 2007, Mayfair had become the second-most popular cigarette brand in the UK, with total sales of £663 million.[1]

In 2012, for the brand's 20th anniversary, Japan Tobacco International produced a limited-edition pack.[2]

Markets[edit]

Mayfair cigarettes are mainly sold in the United Kingdom and Ireland, but also in Austria, Portugal, Spain, Italy, Poland, Greece, Australia, and Canada.[3][4][5]

Products[edit]

The brand is available in seven versions: Mayfair White King Size, Mayfair Original Blue King Size and Superkings, and Mayfair Sky Blue King Size and Superkings. Mayfair also made a menthol cigarette called Mayfair Green, sold in King Size and Superkings, until it was discontinued in May 2020 due to the EU menthol ban. After the menthol ban, Mayfair introduced a new cigarette, Mayfair New Green, a non-menthol alternative.[6]

See also[edit]

References[edit]

  1. ^ "Ban prompts dip in cigarette sales". The Independent. 2008-02-26. Retrieved 2024-04-28.
  2. ^ Writer, Staff (2012-08-02). "Mayfair cigarettes celebrate 20 birthday". Talking Retail. Retrieved 2024-04-28.
  3. ^ "BrandMayfair - Cigarettes Pedia". www.cigarettespedia.com.
  4. ^ "Mayfair". www.zigsam.at.
  5. ^ "Brands".
  6. ^ "gallaher-group.com". gallaher-group.com.
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