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RJR Nabisco: Difference between revisions

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== Name change and headquarters move ==
R. J. Reynolds Industries, Inc., which began as [[R. J. Reynolds Tobacco Company]] in [[Winston-Salem, North Carolina]] in 1875, and startedchanged asits a new parent companyname in 1970, changedbecame itsRJR nameNabisco inon 1985April to25, RJR Nabisco1986 after the company's $4.9 billion purchase of Nabisco Brands Inc. in 1985.<ref name=NYTimes/><ref name=Sequence>{{cite web|url=http://files.shareholder.com/downloads/RAI/1254017550x0x278558774487414x5356905x279278/d3bee8ad335b63c9-b2bb8094-47f64559-9a2aa378-df9f1bee81820dd439f13e98/FactSheetsecurities.pdf|title=TheA CompanyStock atHistory a Glance:Sequence Reynoldsof American Inc.Events|accessdate=2012-03-23}}</ref>
 
In August 1986, the RJR Nabisco board announced that [[F. Ross Johnson]] would replace J. Tylee Wilson as head of the company effective January 1, 1987. Soon after that, Johnson, believing "bucolic" Winston-Salem did not have the right image for a "world-class company", began looking at other possible headquarters cities. The company decided against [[New York City]] and [[Dallas, Texas]]. [[Atlanta]] was selected because it was "nouveau riche and overbuilt".<ref name=Bucolic>{{cite news|url=http://extras.journalnow.com/lostempire/tob27a.htm|title=Chapter 27: Honk If You're Bucolic|last1=Tursi|first1=Frank|last2=White|first2=Susan E.|last3=McQuilkin|first3=Steve|work=[[Winston-Salem Journal]]|date=1999|accessdate=2012-03-20}}</ref> On January 15, 1987, the RJR Nabisco board approved a headquarters move from Winston-Salem to [[Cobb County, Georgia]], north of Atlanta, where the company had rented space. The move would affect 250 to 300 employees, while Winston-Salem would still have 14,000 people working for the company. RJR Nabisco donated the 519,000-square-foot World Headquarters Building to [[Wake Forest University]] but continued to use it until the September 1987 move.<ref name=NYTimes>{{cite news|url=http://www.nytimes.com/1987/01/16/business/company-news-rjr-nabisco-plans-to-move.html|title=RJR Nabisco Plans to Move|work=[[The New York Times]]|date=1987-01-16|accessdate=2012-03-20}}</ref> Later, RJR Nabisco's [[Planters]]-[[Life Savers]] Division moved to the former headquarters building.<ref name=Bucolic/>