CN101017551A - Method for dynamic generating digital discount coupon and issuing by wireless network - Google Patents
Method for dynamic generating digital discount coupon and issuing by wireless network Download PDFInfo
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- CN101017551A CN101017551A CNA2006100034234A CN200610003423A CN101017551A CN 101017551 A CN101017551 A CN 101017551A CN A2006100034234 A CNA2006100034234 A CN A2006100034234A CN 200610003423 A CN200610003423 A CN 200610003423A CN 101017551 A CN101017551 A CN 101017551A
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Abstract
This invention discloses one method to dynamically generate digital codes discount bill through wireless network, which comprises the following steps: sending the promote producer discount information to wireless information distribution platform; personal user distributes producer information through wireless information distribution platform and delivering requires to wireless information distribution platform; wireless information distribution generates the digital discount bill through wireless network to personal user handle wireless terminal.
Description
Technical field
The present invention relates to a kind of businessman sales promotion information wireless network issue transfer system, digital coupons of particularly a kind of dynamic generation and the method that issues by wireless network, and this digital coupons has ageing, uniqueness, easy characteristics such as checking, is convenient to very much assist businessman to be on sale throughout activity.
Background technology
Along with making rapid progress of mechanics of communication, the communicative channel between businessman and the consumer is more and more abundanter.Businessman is for the purpose of sales promotion and propaganda, adopts the mode of distributing coupons through regular meeting, but traditional paper medium coupons have the cost height, use dumb, provide inconvenient, be difficult for many shortcomings such as preservation.
Mobile phone mobile subscriber's ratio increases day by day at present, and mobile phone becomes the indispensable instrument of people's daily life work, therefore also arises at the historic moment by means of the electronic coupons of mobile phone.Present most electronic coupons all is to adopt way of short messages, the cellphone subscriber all is passive receptions, general businessman blindly sends, target is indeterminate, too little with individual's the demand probability that coincide, customer complaint is many, and often is moved operator and handles as refuse messages, and cost can increase very difficult large-scale the popularization along with the quantity that sends is linear.
In addition along with the day by day popularization of present mobile operator to the wireless application protocol (wap) technology, the expense of browsing the WAP page by mobile phone is very low, can satisfy individual user carries out the WAP page browsing by mobile phone demand fully, for the issue of the information by the WAP page and transmission provide objective condition, the WAP page browsing can be so that the information that cellphone subscriber's active searching needs and download according to the wish of oneself.
Summary of the invention
In above background of invention technology, issue many shortcomings of electronic coupons method with short message mode, the method that the present invention proposes the digital coupons of a kind of dynamic generation and issue by wireless network, this method may further comprise the steps at least:
Need the businessman of sales promotion that discount information is sent on the wireless messages distribution platform;
The individual user files an application to the wireless messages distribution platform the discount product that oneself needs by browsing the Business Information on the wireless messages distribution platform;
The application that the wireless messages distribution platform provides according to individual user also has an ageing digital coupons in conjunction with what the dynamic generation of the discount information of businessman can be verified;
The digital coupons that the wireless messages distribution platform will dynamically generate by wireless network is issued on individual user's the portable wireless terminal;
The individual user is by showing this digital coupons and preferential by enjoying sales promotion after the checking of businessman to businessman, thereby businessman reaches the purpose in the marketing.
The present invention also provides digital coupons of a kind of dynamic generation and the system that issues by wireless network in addition, and this system comprises at least:
--the businessman interface
--the Business Information database
--digital coupons administration module
--individual user's browser interface
This system can be referred to as the wireless messages distribution platform.
Businessman with sales promotion demand can be input in businessman's discount information database by the discount sales promotion information of businessman interface with businessman;
Individual user browser interface can outwards be issued the discount information of all businessmans;
The application that the individual user sends coupons according to the demand of oneself by individual user's browser interface;
Digital coupons administration module dynamically generates digital coupons according to the discount information of individual user's application information and businessman and is issued to by wireless network on individual user's the wireless terminal;
The individual user holds wireless terminal and shows digital coupons to businessman, and businessman can verify its authenticity by the information on the coupons or by digital coupons administration module, thereby it is preferential to make individual user obtain sales promotion, and businessman has also reached the purpose of marketing.
System and method of the present invention has following advantage:
1. instantaneity: with respect to traditional coupons made of paper, digital coupons has short advantage of generation cycle, when businessman was published to discount information businessman's discount information database, individual user just can browse to this information at once, knew the promotional messages of businessman.
2. cost is low: with respect to the traditional coupons made of paper and the issue of electronic coupons, the method of the digital coupons that native system provides has the low huge advantage of cost, increase on the cost can not arranged, for condition has been created in the large-scale popularization of businessman because of the discharging quantity of coupons;
3. security: the digital coupons that native system generates has realized the binding with individual user's wireless terminal number, the uniqueness and the specific aim of coupons had both been guaranteed, be convenient to very much the checking of businessman again, also generated identifying code in addition for each digital coupons, make its extremely difficult forgery and distort, further guaranteed the interests of businessman;
4. dirigibility: because the digital coupons of native system is to generate according to the demand of businessman is dynamic fully, can carry out personalized customization to the concrete condition of discharging quantity, granting scope and the discount product of the timeliness interval of coupons, coupons according to businessman, can assist businessman to be on sale throughout activity very flexibly;
5. convenience: the digital coupons that native system generates is to be issued in individual user's the wireless terminal, and therefore individual user can obtain whenever and wherever possible, and is very easy to preserve and management, and is very convenient for individual user.
Description of drawings
The method synoptic diagram that Fig. 1 illustrates the digital coupons of dynamic generation of the present invention and issues by wireless network:
(1) businessman
(2) need the businessman of sales promotion that discount information is sent to the businessman interface
(3) businessman interface
(4) Business Information database
(5) individual user's browser interface
(6) wireless terminal individual user
(7) mobile operator network
(8) individual user is by browser interface discount taken information and propose the coupons application
(9) digital coupons administration module
(10) dynamically generate digital coupons
(11) digital coupons is issued on individual user's the mobile phone
(12) individual user shows the discount of digital coupons enjoyment merchant product to businessman
(13) businessman verifies individual user's digital coupons by the coupons administration module
(14) wireless messages distribution platform
Fig. 2 illustrates digital coupons synoptic diagram of the present invention
(15) businessman's sign and title
(16) product discount information
(17) subscriber phone number
(18) digital coupons identifying code
(19) the digital coupons term of validity
Embodiment
The invention digital coupons of a kind of dynamic generation and the method that issues by wireless network.
Please refer to shown in Figure 1, the businessman (1) that at first needs to carry out the promotion activity is sent to discount information the businessman interface (3) of wireless messages distribution platform (14) by modes such as web interface, phone, faxes, and be stored in the Business Information database (4), individual user's browser interface (5) extracts discount information and is published on the wireless WAP page from database.
Individual user's browsing pages (5) that individual user (6) lands the wireless messages distribution platform by portable wireless terminal just can browse to the discount sales promotion information of businessman, and can to the wireless messages distribution platform coupons application (8) be proposed by just own interested commodity, this application information comprises the one number of individual user's handheld terminal and the time range of using this coupons, as the raw data of dynamic generation coupons.
Digital coupons administration module (9) dynamically generates digital coupons (10) according to the discount information of businessman and the raw data in the individual user application, and be presented on the WAP page, on the digital coupons (as shown in Figure 2) comprise businessman sign and title (15), product discount information (16), subscriber phone number (17), digital coupons identifying code (18), the digital coupons term of validity (19).Dynamically the identifying code that generates is to draw according to certain grade of other security algorithm according to the discount information of businessman and the raw data in the individual user application, can effectively stop digital coupons and be forged and distort.
The individual user can utilize technological means that the wireless messages distribution platform provides by the wireless network (7) of telecom operators digital coupons to be downloaded to (11) on this wireless terminal after confirming that data on the coupons are correct.
The individual user utilizes this wireless terminal to show this coupons (12) and can enjoy discount by the checking (13) of businessman to businessman in the effective time of coupons.
Whether the wireless terminal number of this coupons of storage that businessman can hold by the wireless terminal number of checking on the coupons and individual user the consistent legitimacy of determining this coupons.
The identifying code and the user profile that dynamically generate when the wireless messages distribution platform is applied for coupons with individual user send to businessman (13), further determine the legitimacy of user's coupons for businessman.
The wireless messages distribution platform can require dynamically to generate in the certain hour scope according to the individual character of businessman, the digital coupons of certain product scope and limited quantity, thereby can cooperate the marketing activity of businessman flexibly.
Claims (10)
1. one kind dynamically generates digital coupons and by the method that wireless network issues, it is characterized in that:
This method comprises at least:
Need the businessman of sales promotion that discount information is sent on the wireless messages distribution platform;
The individual user files an application to the wireless messages distribution platform the discount product that oneself needs by browsing the Business Information on the wireless messages distribution platform;
The application that the wireless messages distribution platform provides according to individual user also has an ageing digital coupons in conjunction with what the dynamic generation of the discount information of businessman can be verified;
The wireless messages distribution platform is issued on individual user's the portable wireless terminal by the digital coupons that wireless network will dynamically generate.
The individual user is by showing this digital coupons and preferential by enjoying sales promotion after the checking of businessman to businessman, thereby businessman reaches the purpose in the marketing.
2. the method for claim 1, it is characterized in that: the businessman that need carry out the promotion activity is sent to the wireless messages distribution platform with discount information by modes such as web interface, phone, fax, notes, and be stored in the database, the wireless messages distribution platform extracts discount information and is published on the wireless WAP page from database.
3. the method for claim 1, it is characterized in that: the WAP page that individual user lands the wireless messages distribution platform by portable wireless terminal just can browse to the discount sales promotion information of businessman, and can to the wireless messages distribution platform coupons application be proposed by just own interested commodity, this application information comprises the one number of individual user's handheld terminal and the time range of using this coupons, as the raw data of dynamic generation coupons.
4. the method for claim 1, it is characterized in that: the wireless messages distribution platform dynamically generates digital coupons according to the discount information of businessman and the raw data in the individual user application, and be presented on the WAP page, comprise wireless terminal one number, coupons section effective time that the sign of businessman, the product discount information that businessman need propagate, individual user provide and the coupons identifying code that dynamically generates on the digital coupons at least.
5. the method for claim 1, it is characterized in that: individual user is after the data on the affirmation coupons are correct, and the wireless messages distribution platform will utilize WAP PUSH technology, MMS technology or Download technology by the wireless network of mobile operator digital coupons to be downloaded on this wireless terminal.
6. the method for claim 1 is characterized in that: individual user utilizes the wireless terminal of the digital coupons of storage to show this coupons and can enjoy discount by the checking of businessman to businessman in the effective time of coupons.
7. method as claimed in claim 6 is characterized in that: whether the wireless terminal number of this coupons of storage that businessman can hold by the wireless terminal number of checking on the coupons and individual user the consistent legitimacy of determining this coupons.
8. method as claimed in claim 6 is characterized in that: the identifying code and the user profile that dynamically generate when the wireless messages distribution platform is applied for coupons with individual user send to businessman, further determine the legitimacy of user's coupons for businessman.
9. method as claimed in claim 4, it is characterized in that: the wireless messages distribution platform can require dynamically to generate in the certain hour scope according to the individual character of businessman, the digital coupons of certain product scope and controlled quantity, thereby can cooperate the marketing activity of businessman flexibly.
10. method as claimed in claim 4, it is characterized in that: dynamically the identifying code that generates is to draw according to certain grade of other security algorithm according to the discount information of businessman and the raw data in the individual user application, can effectively stop digital coupons and be forged and distorted.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA2006100034234A CN101017551A (en) | 2006-02-07 | 2006-02-07 | Method for dynamic generating digital discount coupon and issuing by wireless network |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA2006100034234A CN101017551A (en) | 2006-02-07 | 2006-02-07 | Method for dynamic generating digital discount coupon and issuing by wireless network |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN101017551A true CN101017551A (en) | 2007-08-15 |
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Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CNA2006100034234A Pending CN101017551A (en) | 2006-02-07 | 2006-02-07 | Method for dynamic generating digital discount coupon and issuing by wireless network |
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| Country | Link |
|---|---|
| CN (1) | CN101017551A (en) |
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103177370A (en) * | 2011-12-20 | 2013-06-26 | 国民技术股份有限公司 | Electronic coupon sharing and using method and system |
| CN105023173A (en) * | 2015-07-24 | 2015-11-04 | 程强 | Verification method and system of electronic coupon of food ordering system |
| CN107424009A (en) * | 2009-05-04 | 2017-12-01 | 高通股份有限公司 | Apparatus and method for negotiating discount offers |
| CN107710133A (en) * | 2015-05-08 | 2018-02-16 | 酒店营销理念有限责任公司 | System for secure data checking |
| CN109409960A (en) * | 2018-11-01 | 2019-03-01 | 广州品唯软件有限公司 | A kind of the electronics code management system and platform of electronic card certificate |
-
2006
- 2006-02-07 CN CNA2006100034234A patent/CN101017551A/en active Pending
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107424009A (en) * | 2009-05-04 | 2017-12-01 | 高通股份有限公司 | Apparatus and method for negotiating discount offers |
| CN103177370A (en) * | 2011-12-20 | 2013-06-26 | 国民技术股份有限公司 | Electronic coupon sharing and using method and system |
| CN107710133A (en) * | 2015-05-08 | 2018-02-16 | 酒店营销理念有限责任公司 | System for secure data checking |
| CN105023173A (en) * | 2015-07-24 | 2015-11-04 | 程强 | Verification method and system of electronic coupon of food ordering system |
| CN109409960A (en) * | 2018-11-01 | 2019-03-01 | 广州品唯软件有限公司 | A kind of the electronics code management system and platform of electronic card certificate |
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