When our users add Google Site Search to their website, they expect the same relevance, intuitiveness, and response time that’s delivered with Google.com search. As a website owner, you want to leverage the power of Google search while still staying within the unique look and feel of your site’s design, and Google Site Search Themes allow you to modify the appearance of search results to more closely match the overall styling of your website.

Google Site Search users can easily set up their themes through the admin control panel, which also manages everything from refinement labels to On-Demand Indexing. By clicking on the "Look and Feel" tab, you can choose between three primary layouts and six styles for your Google Site Search. Each style has a unique color scheme, text format, and search box appearance to fit in with the rest of your site.

If you love a style, but need to tweak it, you can customize it further by changing fonts, colors, backgrounds, promotion settings, as well as interactive features such as tabbing and mouse-overs. The preview function instantly shows you the effects of your changes, so you can keep iterating until your search results look just right.

What’s more, Google Site Search allows for further customization through a number of different features and capabilities such as the XML results feed, JSON, or our brand new custom data rendering features – tools that web developers with programming experience can use for more advanced results. With Themes, however, you can make major layout and formatting changes to your search experience right through your control panel, without having HTML, CSS, or JavaScript editing.

Google Site Search is constantly adding new features. We recently added mobile support for Custom and Site Search as well as support for rich snippets and easier synonym management, among many other enhancements made in 2009. Needless to say, we have ongoing new features and enhancements planned for 2010.

See how easy it is to put the power of Google search to work for your website.

Posted by Clay Maffett, Google Site Search team